The top 10 most visited shopping websites in Germany by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | amazon.de | 107M | −6.6M | ||
| 2 | kleinanzeigen.de | 21M | −467K | ||
| 3 | idealo.de | 15M | −589K | ||
| 4 | zalando.de | 14M | −329K | ||
| 5 | ebay.de | 13M | −762K | ||
| 6 | ↑1 | otto.de | 12M | +181K | |
| 7 | ↓1 | play.google.com | 11M | −1.8M | |
| 8 | mediamarkt.de | 10.0M | −1.6M | ||
| 9 | markt.de | 6.3M | −644K | ||
| 10 | New | etsy.com | 6.1M | +184K |
Websites that changed positions within the top 10 rankings in March 2025.
Rank | Website | Change | |
|---|---|---|---|
| 7 | play.google.com | ↓1 | |
| 1 | amazon.de | ||
| 2 | kleinanzeigen.de |
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