The top 10 most visited shopping websites in Poland by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | allegro.pl | 71M | +2.4M | ||
| 2 | olx.pl | 37M | +726K | ||
| 3 | mediaexpert.pl | 12M | −264K | ||
| 4 | ceneo.pl | 9.2M | −325K | ||
| 5 | play.google.com | 7.9M | −219K | ||
| 6 | ↑1 | o2.pl | 6.2M | +200K | |
| 7 | ↑1 | zalando.pl | 6.1M | +1.1M | |
| 8 | ↓2 | diag.pl | 5.6M | −418K | |
| 9 | ↑1 | biedronka.pl | 4.5M | +129K | |
| 10 | New | gemini.pl | 3.9M | +298K |
Websites that changed positions within the top 10 rankings in April 2025.
Rank | Website | Change | |
|---|---|---|---|
| 10 | gemini.pl | ↑2 | |
| 6 | o2.pl | ↑1 | |
| 7 | zalando.pl | ↑1 |
Rank | Website | Change | |
|---|---|---|---|
| 8 | diag.pl | ↓2 | |
| 1 | allegro.pl | ||
| 2 | olx.pl |
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