The top 10 most visited shopping websites in Poland by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | allegro.pl | 74M | +1.1M | ||
| 2 | olx.pl | 37M | +917K | ||
| 3 | mediaexpert.pl | 13M | −1.3M | ||
| 4 | ceneo.pl | 10M | +271K | ||
| 5 | play.google.com | 9.7M | +503K | ||
| 6 | New | diag.pl | 6.1M | +736K | |
| 7 | ↓1 | empik.com | 6.1M | −470K | |
| 8 | ↓1 | o2.pl | 5.7M | −517K | |
| 9 | ↑1 | zalando.pl | 5.0M | −549K | |
| 10 | ↓1 | euro.com.pl | 4.6M | −943K |
Websites that changed positions within the top 10 rankings in February 2025.
Rank | Website | Change | |
|---|---|---|---|
| 6 | diag.pl | ↑5 | |
| 9 | zalando.pl | ↑1 | |
| 1 | allegro.pl |
Rank | Website | Change | |
|---|---|---|---|
| 7 | empik.com | ↓1 | |
| 8 | o2.pl | ↓1 | |
| 10 | euro.com.pl | ↓1 |
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