The Ahrefs Blog

Expand your SEO and marketing knowledge with detailed tutorials and case studies.

SEO for a New Website: 8 Important Steps

The best time to ensure your site is SEO-friendly is when you're building it. We've distilled the process into eight key steps.

Si Quan Ong March 27

General SEO

Spy on Your Competitors (How Do You Do It?)

To beat your competitors, you'll need to know their marketing activities. We'll show you how to view and track this valuable information.

Chris Haines March 24

General Marketing

E-commerce Marketing 101: How to Maximize Sales

Here are five marketing channels and how to use them to your advantage, plus a few marketing tips to help you earn more than you spend.

Bill Widmer March 23

General Marketing

The 29 Best WordPress Plugins (Organized by Category)

There are tons of WordPress plugins out there, but which are the best? Well, here are the top ones you should know about.

Bill Widmer March 22

Link Building

How to Find Your Competitors’ Backlinks (And Get Them for Yourself)

Understanding how your competitors got links can help inform your own link building strategy. We'll show you what to do.

Joshua Hardwick March 21

Product Blog

What’s new at Ahrefs? (Feb 2023)

Introducing Organic search view in Overview 2.0, a new treemap chart in Keywords Explorer reports, and more.

Rebekah Bek March 8

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ahrefstv

Actionable digital marketing tutorials on SEO and YouTube marketing.

Keyword Research for Affiliate Marketing Sites [3.2]

10:22 1K views March 27

Designing a Winning Affiliate Marketing Strategy [3.1]

3:55 790 views March 27

Best Affiliate Marketing Programs for Any Niche [2.3]

10:21 10K views March 22

SEO

If you want to rank higher in search engines like Google, you need SEO. Check out the resources below to learn how to get more organic traffic to your website.

SEO Basics: Beginner's Guide to SEO Success

Get your website set up for SEO success and learn the fundamentals of SEO.

What is SEO? Search Engine Optimization Explained

Learn what SEO is and how to start optimizing your pages for search traffic.

The Only SEO Checklist You Need

Give your website and pages the best chance of ranking with our SEO checklist.

12 SEO Best Practices That Everyone Should Follow

Improve your SEO with best practices for every type of business.

What Are Keywords? How to Use Them for SEO

Learn what keywords are and how you should and shouldn't use them.

Long-tail Keywords: What They Are and How to Get Search Traffic From Them

Drive more search traffic to your website with long-tail keywords.

How to Use Google Trends for Keyword Research: 7 Effective Ways

Find winning keywords with this underutilized free tool.

On-Page SEO: The Beginner's Guide

Learn how to optimize web pages to rank higher in search engines.

How to Craft the Perfect SEO Title Tag (Our 4-Step Process)

Improve clickthrough rates with enticing title tags.

How to Optimize for Google’s Featured Snippets

Shortcut your way to the top of Google by winning featured snippets.

Image SEO: 12 Actionable Tips (for More Organic Traffic)

Improve accessibility and get more traffic from Google Images.

Meta Tags for SEO: A Simple Guide for Beginners

Tell search engines important information about your web pages with meta tags.

How to Write the Perfect Meta Description

Improve clickthrough rates with enticing meta descriptions.

How to Create SEO-Friendly URLs (Step-by-Step)

Craft your URLs for more clicks and higher rankings.

What is a Backlink? How to Get More Backlinks

Learn why backlinks are important and how to get more of them.

9 Easy Link Building Strategies (That Anyone Can Use)

Build more backlinks with these tried and tested tactics.

I Just Deleted Your Outreach Email Without Reading. And NO, I Don’t Feel Sorry.

Improve your outreach results with better outreach emails.

The Beginner’s Guide to Technical SEO

Improve search engines' ability to find, crawl, understand, and index your pages.

Internal Links for SEO: An Actionable Guide

Improve SEO by internally linking to and from relevant pages on your site.

301 Redirects for SEO: Everything You Need to Know

Learn what 301 redirects are and how to use them to boost organic traffic.

Duplicate Content: Why It Happens and How to Fix It

Understand why duplicate content can be bad for SEO and how to fix it.

Canonical Tags: A Simple Guide for Beginners

Learn how to combat duplicate content issues with cannonicalization.

Hreflang: The Easy Guide for Beginners

Improve Google's understanding of multilingual content with hreflang.

Robots.txt and SEO: Everything You Need to Know

Make sure search engines can access important content with robots.txt.

How to Build Local Citations (Complete Guide)

Help more people to discover your local business online with citations.

How to Optimize Your Google My Business Listing in 30 Minutes

Improve rankings and visibility for your Google Business profile.

How to Do Local Keyword Research

Find keywords that people search for when looking for local products and services.

Guide

Beginner’s
Guide to SEO

Learn the basics of SEO with our comprehensive beginner's guide.

Start learning →

Marketing

Marketing is the process of generating awareness, interest, and desire for a product or service. Check out the resources below to improve your marketing knowledge and create effective marketing campaigns.

Data & Studies

Studies and data-driven insights are crucial for understanding the ever-changing search landscape. Check out the resources below to improve your SEO knowledge with unique data and insights.