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The Beginner’s Guide to SEO ↗

A beginner’s guide to SEO basics, with resources to help you start ranking higher.

Kamila Olexa

September 29, 2026

New in July and August ’26: Adaptive search mode, entities in Brand Radar, and more

Mateusz Makosiewicz

September 25, 2026

How to Optimize for AI Search: A Guide for You and Your AI Agent

Juliette Begue

September 16, 2026

AI Overviews Cut CTR by 23.1% in France

Ryan Law

September 16, 2026

General Marketing

8 AI Marketing Trends I’ve Seen Firsthand in 2026 (Backed by Data)

Si Quan Ong

August 28, 2026

Content Marketing

How We Use AI for Every Article Without Making AI Slop

Glen Allsopp

August 27, 2026

Analysis: Reddit Appears in 83.9% of Google’s Discussions and Forums Results

Despina Gavoyannis

August 24, 2026

MBA Metrics for SEO: How to Speak Leadership’s Language

Louise Linehan

August 20, 2026

What Is Information Gain in SEO? (and How To Add It to Your Content)

Constance Tan

August 17, 2026

AI adjusted volume: How Ahrefs approaches the challenge of estimating AI Search demand

Ryan Law

August 14, 2026

Content Marketing

Claude Now Watermarks Everything It Writes. Here’s What It Means for Marketers

Ryan Law

August 13, 2026

General Marketing

37 Proven Ways to Use AI in Marketing

Andrei Țiț

July 31, 2026

New in June ’26: Firehose, spoofed bot detection, and more

Kamila Olexa

July 28, 2026

General Marketing

Vibe Coding for Marketers: A Beginner’s Guide

Ryan Law

July 27, 2026

Content Marketing

Google Doesn’t Punish AI Content; It Punishes Bad Content (331k Pages Studied)

Louise Linehan

July 24, 2026

5 AI Search Trends I’m Seeing in 2026, Backed by Ahrefs Data

Mateusz Makosiewicz

July 24, 2026

AI Search Strategy: 4 Pillars to Show Up More (and Right) in AI Answers

Ryan Law

July 16, 2026

The Free Tools SEO Strategy: How to Rank With Calculators, Converters, and Generators

Si Quan Ong

July 14, 2026

6 Ways to Automate AEO With Letaido

Mateusz Makosiewicz

July 14, 2026

Content Marketing

10 Creative Ways to Write with AI (Without Losing Your Soul)

Louise Linehan

July 9, 2026

Retrieval-Augmented Generation (RAG) Explained: How AI Decides Which Pages to Search & Cite