Ahrefs for AEO
Optimize your AEO presence
See how much traffic AI sends you, which AI bots crawl your site, and where your brand shows up in AI answers.
AEO specialists rely on Ahrefs to measure 1/ AI referral traffic, 2/ AI bot activity, and 3/ AI visibility, all in one place.
See how much traffic AI search sends you
Web Analytics breaks out AI search as its own traffic channel, so you can see exactly how many visits it drives and which pages they land on.
Track AI search as a dedicated traffic channel
See which pages AI is sending visitors to
Free with Ahrefs Web Analytics
See which AI bots crawl your site
Bot Analytics tracks 12+ bot categories, showing you which AI crawlers hit your site, how often, and which pages they prioritize. Free while in beta.
- See every AI bot visit, by crawler and frequency.
- Find the pages bots hit most, and the ones they skip.
- Catch wasted crawl budget before it shrinks your AI presence.
See where your brand shows up in AI answers
Brand Radar tracks your AI visibility across 376M prompts and 7 AI search engines, surfacing where competitors are beating you and which prompts to win next.
Know which AI search engines recommend your brand, and for which queries
Benchmark your AI visibility against competitors
Spot mention and citation gaps before they compound
Preview your AI visibility for free
For example,
AEO 101: Stay ahead of AI search
Learn how to get your brand recommended across every AI platform.
Questions? We have answers
What is free, and what is paid?
Two of the three tools on this page are free. Web Analytics tracks your AI referral traffic at no cost, and Bot Analytics is free while it’s in beta, so you can see which AI bots crawl your site. Brand Radar, for tracking your AI visibility, is a standalone product starting at $199/mo.
What do I get when I click “See All Plans”?
Paid Ahrefs plans (Lite, Standard, Advanced) raise your limits across the full toolset. The two measurement tools on this page, Web Analytics and Bot Analytics, are free and don’t need a paid plan. Brand Radar is sold separately, starting at $199/mo.
Is Brand Radar included in my plan?
No. Brand Radar is a standalone product, priced separately from $199/mo. You can add it to any Ahrefs plan, or use it on its own.
Can I track my own prompts in Brand Radar?
Yes. Brand Radar includes Custom Prompts, so you can track the exact queries that matter to your brand. Custom Prompts start at $50/mo.
Do I need to pay to track AI bots?
No. Bot Analytics is free while it’s in beta, so you can see which AI bots crawl your site, how often, and which pages they prioritize at no cost.