Allegro.pl is a leading online marketplace in Poland, offering a vast array of products ranging from electronics and fashion to home goods and collectibles. With millions of listings from both individual sellers and established retailers, Allegro provides a user-friendly platform for buyers to discover great deals and unique items. The site features advanced search options, customer reviews, and secure payment methods, ensuring a seamless shopping experience. Whether you're looking for the latest gadgets, trendy clothing, or rare antiques, Allegro.pl is your go-to destination for online shopping in Poland.
Rank by traffic
In May 2025, allegro.pl saw a decrease in search traffic, reaching 70M visits, which is a decrease of 2.0M visits compared to the previous month. The traffic value decreased to 5.1M, a reduction of 23K.
For allegro.pl, Poland dominates traffic with 68M visits, a decrease of 1.9M from the previous month, making up 97.1% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 68M | −1.9M | 97.1% | |||||||
| 553K | +27K | 0.7% | |||||||
| 507K | −25K | 0.7% | |||||||
| 297K | +19K | 0.4% | |||||||
| 166K | −9.3K | 0.2% | |||||||
allegro.pl ranks #1 for "allegro" in Poland and receives 8.0M monthly visits from this keyword alone, a decrease of 87K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| allegro | 8.5M | −90K | 8.0M | −87K | 1 | ||||
| alegro | 232K | −48K | 214K | −44K | 1 | ||||
| otomoto | 3.2M | +220K | 158K | +10K | 2 | ||||
| tablica | 147K | +9.0K | 144K | +135K | 2 → 1 | ||||
| all | 158K | +5.0K | 139K | +4.1K | 1 | ||||
mediaexpert.pl, leroymerlin.pl and castorama.pl rank in the top 10 organic search results for the same keywords that allegro.pl gets the most traffic from. Discover more competitors of allegro.pl.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| mediaexpert.pl | 13M | 166K | |||||||
| leroymerlin.pl | 4.1M | 128K | |||||||
| castorama.pl | 5.7M | 107K | |||||||
| ikea.com | 109M | 39K | |||||||
| decathlon.pl | 3.8M | 90K | |||||||
allegro.pl ranks 85th, placing it between yandex.com.tr, which has 70M visits and ranks 84th, and ebay.com, with 67M visits, ranking 86th.
Website | Traffic | Rank | |||||||
|---|---|---|---|---|---|---|---|---|---|
| www.gov.uk | 70M | −3.6M | 83 | ↑5 | |||||
| yandex.com.tr | 70M | +10M | 84 | ↑5 | |||||
| allegro.pl | 70M | −2.0M | 85 | ↑8 | |||||
| ebay.com | 67M | −6.5M | 86 | ↓11 | |||||
| primevideo.com | 66M | −21M | 87 | ↓7 | |||||
As of May 2025, allegro.pl's Domain Rating is 91. allegro.pl is linked by 68K websites, indicating an increase of 900 referring sites from the previous month.
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