The top 10 most visited shopping websites in United States by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | amazon.com | 301M | −38M | ||
| 2 | walmart.com | 60M | −9.6M | ||
| 3 | ebay.com | 45M | −5.0M | ||
| 4 | target.com | 38M | −32K | ||
| 5 | etsy.com | 21M | −2.7M | ||
| 6 | bestbuy.com | 19M | −2.4M | ||
| 7 | craigslist.org | 19M | −2.2M | ||
| 8 | ↑1 | costco.com | 18M | −1.4M | |
| 9 | ↓1 | nike.com | 18M | −2.2M | |
| 10 | nordstrom.com | 14M | −737K |
Websites that changed positions within the top 10 rankings in June 2025.
Rank | Website | Change | |
|---|---|---|---|
| 8 | costco.com | ↑1 | |
| 1 | amazon.com | ||
| 2 | walmart.com |
Rank | Website | Change | |
|---|---|---|---|
| 9 | nike.com | ↓1 | |
| 1 | amazon.com | ||
| 2 | walmart.com |
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