The top 10 most visited shopping websites in Netherlands by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | bol.com | 11M | +822K | ||
| 2 | ah.nl | 8.1M | −213K | ||
| 3 | marktplaats.nl | 6.1M | −151K | ||
| 4 | ↑1 | kruidvat.nl | 4.5M | +651K | |
| 5 | ↓1 | action.com | 4.5M | −66K | |
| 6 | jumbo.com | 3.6M | −223K | ||
| 7 | mediamarkt.nl | 3.1M | −19K | ||
| 8 | zalando.nl | 3.0M | −51K | ||
| 9 | ↑1 | hema.nl | 2.9M | +269K | |
| 10 | ↓1 | amazon.nl | 2.9M | +53K |
Websites that changed positions within the top 10 rankings in July 2025.
Rank | Website | Change | |
|---|---|---|---|
| 4 | kruidvat.nl | ↑1 | |
| 9 | hema.nl | ↑1 | |
| 1 | bol.com |
Rank | Website | Change | |
|---|---|---|---|
| 5 | action.com | ↓1 | |
| 10 | amazon.nl | ↓1 | |
| 1 | bol.com |
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