The top 10 most visited shopping websites in Australia by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | kmart.com.au | 9.4M | −735K | ||
| 2 | amazon.com.au | 8.3M | −561K | ||
| 3 | jbhifi.com.au | 6.2M | −730K | ||
| 4 | bigw.com.au | 5.5M | −366K | ||
| 5 | woolworths.com.au | 4.0M | −1.2M | ||
| 6 | ↑1 | myer.com.au | 3.1M | −235K | |
| 7 | ↓1 | coles.com.au | 3.1M | −880K | |
| 8 | ebay.com.au | 3.0M | −136K | ||
| 9 | harveynorman.com.au | 2.4M | −84K | ||
| 10 | gumtree.com.au | 2.3M | −208K |
Websites that changed positions within the top 10 rankings in June 2025.
Rank | Website | Change | |
|---|---|---|---|
| 6 | myer.com.au | ↑1 | |
| 1 | kmart.com.au | ||
| 2 | amazon.com.au |
Rank | Website | Change | |
|---|---|---|---|
| 7 | coles.com.au | ↓1 | |
| 1 | kmart.com.au | ||
| 2 | amazon.com.au |
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