The top 10 most visited shopping websites in Australia by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | kmart.com.au | 10M | +324K | ||
| 2 | amazon.com.au | 9.3M | −109K | ||
| 3 | jbhifi.com.au | 7.1M | −206K | ||
| 4 | bigw.com.au | 6.1M | −15K | ||
| 5 | woolworths.com.au | 4.9M | −79K | ||
| 6 | coles.com.au | 3.7M | −167K | ||
| 7 | ↑1 | myer.com.au | 3.5M | +162K | |
| 8 | ↓1 | ebay.com.au | 3.2M | −422K | |
| 9 | play.google.com | 3.2M | −54K | ||
| 10 | New | gumtree.com.au | 2.6M | +95K |
Websites that changed positions within the top 10 rankings in May 2025.
Rank | Website | Change | |
|---|---|---|---|
| 7 | myer.com.au | ↑1 | |
| 10 | gumtree.com.au | ↑1 | |
| 1 | kmart.com.au |
Rank | Website | Change | |
|---|---|---|---|
| 8 | ebay.com.au | ↓1 | |
| 1 | kmart.com.au | ||
| 2 | amazon.com.au |
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