The top 10 most visited beauty and fitness websites in Australia by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | yelp.com | 1.4M | −775K | ||
| 2 | ↑2 | fresha.com | 276K | −153K | |
| 3 | fragrantica.com | 194K | −290K | ||
| 4 | ↑1 | hairhouse.com.au | 180K | −208K | |
| 5 | ↓3 | sephora.com.au | 179K | −357K | |
| 6 | ↑3 | byrdie.com | 96K | −56K | |
| 7 | adorebeauty.com.au | 95K | −129K | ||
| 8 | ↓2 | elle.com | 83K | −201K | |
| 9 | ↓1 | anytimefitness.com.au | 77K | −118K | |
| 10 | New | bookwell.com.au | 71K | −24K |
Websites that changed positions within the top 10 rankings in March 2025.
Rank | Website | Change | |
|---|---|---|---|
| 10 | bookwell.com.au | ↑7 | |
| 6 | byrdie.com | ↑3 | |
| 2 | fresha.com | ↑2 |
Rank | Website | Change | |
|---|---|---|---|
| 5 | sephora.com.au | ↓3 | |
| 8 | elle.com | ↓2 | |
| 9 | anytimefitness.com.au | ↓1 |
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