The top 10 most visited travel websites in Australia by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | tripadvisor.com.au | 8.2M | +650K | ||
| 2 | qantas.com | 3.7M | −38K | ||
| 3 | booking.com | 3.0M | −91K | ||
| 4 | ↑2 | skyscanner.com.au | 2.4M | +716K | |
| 5 | ↓1 | jetstar.com | 2.0M | +167K | |
| 6 | ↓1 | virginaustralia.com | 1.7M | −203K | |
| 7 | ↑3 | visitnsw.com | 1.1M | +136K | |
| 8 | airbnb.com.au | 1.1M | +55K | ||
| 9 | ↓2 | whereis.com | 1.0M | −170K | |
| 10 | ↓1 | flightcentre.com.au | 1.0M | −5.0K |
Websites that changed positions within the top 10 rankings in January 2025.
Rank | Website | Change | |
|---|---|---|---|
| 7 | visitnsw.com | ↑3 | |
| 4 | skyscanner.com.au | ↑2 | |
| 1 | tripadvisor.com.au |
Rank | Website | Change | |
|---|---|---|---|
| 9 | whereis.com | ↓2 | |
| 5 | jetstar.com | ↓1 | |
| 6 | virginaustralia.com | ↓1 |
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