The top 10 most visited beauty and fitness websites in Brazil by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | boticario.com.br | 3.6M | −131K | ||
| 2 | natura.com.br | 2.8M | −234K | ||
| 3 | sephora.com.br | 2.3M | −206K | ||
| 4 | ↑1 | belezanaweb.com.br | 1.9M | −74K | |
| 5 | ↓1 | garotacomlocal.com | 1.8M | −573K | |
| 6 | loreal-paris.com.br | 1.2M | +53K | ||
| 7 | ↑2 | epocacosmeticos.com.br | 869K | +6.8K | |
| 8 | ↓1 | eudora.com.br | 858K | −65K | |
| 9 | ↓1 | fragrantica.com.br | 836K | −26K | |
| 10 | allthingshair.com | 818K | −40K |
Websites that changed positions within the top 10 rankings in June 2025.
Rank | Website | Change | |
|---|---|---|---|
| 7 | epocacosmeticos.com.br | ↑2 | |
| 4 | belezanaweb.com.br | ↑1 | |
| 1 | boticario.com.br |
Rank | Website | Change | |
|---|---|---|---|
| 5 | garotacomlocal.com | ↓1 | |
| 8 | eudora.com.br | ↓1 | |
| 9 | fragrantica.com.br | ↓1 |
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