The top 10 most visited beauty and fitness websites in Brazil by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | boticario.com.br | 3.5M | −7.5K | ||
| 2 | ↑3 | natura.com.br | 2.8M | +816K | |
| 3 | ↓1 | garotacomlocal.com | 2.3M | +35K | |
| 4 | ↓1 | sephora.com.br | 2.2M | −39K | |
| 5 | ↓1 | belezanaweb.com.br | 2.0M | −228K | |
| 6 | loreal-paris.com.br | 1.3M | +43K | ||
| 7 | allthingshair.com | 918K | −34K | ||
| 8 | eudora.com.br | 857K | −88K | ||
| 9 | ↑1 | fragrantica.com.br | 706K | +663 | |
| 10 | New | wepink.com.br | 696K | +272K |
Websites that changed positions within the top 10 rankings in March 2025.
Rank | Website | Change | |
|---|---|---|---|
| 2 | natura.com.br | ↑3 | |
| 10 | wepink.com.br | ↑2 | |
| 9 | fragrantica.com.br | ↑1 |
Rank | Website | Change | |
|---|---|---|---|
| 3 | garotacomlocal.com | ↓1 | |
| 4 | sephora.com.br | ↓1 | |
| 5 | belezanaweb.com.br | ↓1 |
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