Boticario.com.br is the official website of O Boticário, a leading Brazilian cosmetics and personal care brand. The site offers a wide range of beauty products, including fragrances, skincare, makeup, and hair care, catering to diverse customer needs. Visitors can explore the latest collections, special promotions, and exclusive online offers, making it easy to find the perfect products for themselves or as gifts. With a user-friendly interface, customers can navigate through various categories, read detailed product descriptions, and access helpful beauty tips and tutorials to enhance their shopping experience. O Boticário is committed to sustainability and ethical practices, ensuring that customers can feel good about their purchases while enjoying high-quality beauty solutions.
Rank by traffic
In February 2025, boticario.com.br saw a decrease in search traffic, reaching 3.4M visits, which is a decrease of 250K visits compared to the previous month. The traffic value decreased to 183K, a reduction of 13K.
For boticario.com.br, Brazil dominates traffic with 3.3M visits, a decrease of 249K from the previous month, making up 99.4% of the total traffic.
Location | Traffic | Share | |||||||
---|---|---|---|---|---|---|---|---|---|
3.3M | −249K | 99.4% | |||||||
6.5K | +374 | 0.1% | |||||||
4.1K | −854 | 0.1% | |||||||
1.5K | +119 | 0% | |||||||
1.3K | −33 | 0% | |||||||
boticario.com.br ranks #1 for "boticario" in Brazil and receives 196K monthly visits from this keyword alone, a decrease of 4.4K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
---|---|---|---|---|---|---|---|---|---|
boticario | 431K | −10K | 196K | −4.4K | 1 | ||||
o boticario | 261K | −4.0K | 120K | −1.9K | 1 | ||||
boticário | 248K | −3.0K | 97K | −1.2K | 1 | ||||
o boticário | 185K | 78K | −80K | 1 | |||||
o'boticário | 180K | −3.0K | 75K | −86K | 1 | ||||
sephora.com.br, belezanaweb.com.br and loreal-paris.com.br rank in the top 10 organic search results for the same keywords that boticario.com.br gets the most traffic from. Discover more competitors of boticario.com.br.
Website | Traffic | Pages | |||||||
---|---|---|---|---|---|---|---|---|---|
sephora.com.br | 2.4M | 819 | |||||||
belezanaweb.com.br | 2.1M | 5.3K | |||||||
loreal-paris.com.br | 1.3M | 1.5K | |||||||
eudora.com.br | 1.1M | 793 | |||||||
lojaadcos.com.br | 810K | 414 | |||||||
As of February 2025, boticario.com.br's Domain Rating is 73, reflecting an increase of 1 point since the previous month. boticario.com.br is linked by 6.5K websites, indicating an increase of 210 referring sites from the previous month.
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