The top 10 most visited beauty and fitness websites in Pakistan by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | fragrantica.com | 81K | −644 | ||
| 2 | makeupcityshop.com | 71K | +183 | ||
| 3 | urbanbeauty.pk | 62K | +1.4K | ||
| 4 | highfy.pk | 54K | −5.7K | ||
| 5 | allurebeauty.pk | 53K | −684 | ||
| 6 | ↑1 | lorealparisusa.com | 47K | −79 | |
| 7 | ↓1 | allure.com | 41K | −7.2K | |
| 8 | New | sephora.com | 39K | +5.0K | |
| 9 | rivaj-uk.com | 38K | +1.5K | ||
| 10 | ↓2 | maybelline.com | 38K | −1.6K |
Websites that changed positions within the top 10 rankings in May 2025.
Rank | Website | Change | |
|---|---|---|---|
| 8 | sephora.com | ↑3 | |
| 6 | lorealparisusa.com | ↑1 | |
| 1 | fragrantica.com |
Rank | Website | Change | |
|---|---|---|---|
| 10 | maybelline.com | ↓2 | |
| 7 | allure.com | ↓1 | |
| 1 | fragrantica.com |
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