Zalando.de is your ultimate destination for fashion and lifestyle, offering a wide range of clothing, shoes, and accessories for men, women, and children. With a user-friendly interface, shoppers can easily navigate through thousands of styles from top brands and emerging designers, ensuring they find the perfect pieces to express their unique personalities. Whether you're on the lookout for the latest trends, timeless classics, or sustainable options, Zalando brings together diverse selections that cater to every taste and occasion. Enjoy fast delivery, hassle-free returns, and a seamless shopping experience right at your fingertips.
Rank by traffic
In May 2025, zalando.de saw a decrease in search traffic, reaching 14M visits, which is a decrease of 639K visits compared to the previous month. The traffic value decreased to 3.8M, a reduction of 143K.
For zalando.de, Germany dominates traffic with 14M visits, a decrease of 639K from the previous month, making up 96.5% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 14M | −639K | 96.5% | |||||||
| 149K | −2.7K | 1.0% | |||||||
| 26K | +486 | 0.1% | |||||||
| 26K | +152 | 0.1% | |||||||
| 25K | −184 | 0.1% | |||||||
zalando.de ranks #1 for "zalando" in Germany and receives 3.4M monthly visits from this keyword alone, an increase of 421K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| zalando | 3.6M | −530K | 3.4M | +421K | 1 | ||||
| crocs | 255K | +255K | 50K | +50K | 2 | ||||
| zalando damen | 30K | 46K | −3.2K | 1 | |||||
| hallhuber | 50K | −6.0K | 43K | +24K | 1 | ||||
| jordan 4 | 242K | +8.0K | 41K | +11K | 2 → 1 | ||||
aboutyou.de, peek-cloppenburg.de and breuninger.com rank in the top 10 organic search results for the same keywords that zalando.de gets the most traffic from. Discover more competitors of zalando.de.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| aboutyou.de | 1.7M | 113K | |||||||
| peek-cloppenburg.de | 2.0M | 48K | |||||||
| breuninger.com | 2.6M | 50K | |||||||
| hm.com | 36M | 95K | |||||||
| otto.de | 10M | 691K | |||||||
zalando.de ranks 576th, placing it between thetrainline.com, which has 14M visits and ranks 575th, and indianrail.gov.in, with 14M visits, ranking 577th.
Website | Traffic | Rank | |||||||
|---|---|---|---|---|---|---|---|---|---|
| idealo.de | 14M | −258K | 574 | ↓8 | |||||
| thetrainline.com | 14M | −577K | 575 | ↑11 | |||||
| zalando.de | 14M | −639K | 576 | ↓23 | |||||
| indianrail.gov.in | 14M | +89K | 577 | ↓13 | |||||
| jiosaavn.com | 14M | −1.6M | 578 | ↓9 | |||||
As of May 2025, zalando.de's Domain Rating is 78, reflecting a decrease of 1 point since the previous month. zalando.de is linked by 10K websites, indicating an increase of 60 referring sites from the previous month.
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