Author

Xibeijia Guan

Data Scientists at Ahrefs

Xibeijia Guan is a data scientist at Ahrefs with 7 years of experience in data science and analytics. She conducts in-depth analyses using Ahrefs data to find valuable insights and identify trends.

Xibeijia Guan

AI Overviews Reduce Clicks by 34.5%

AI Makes Up 0.1% of Traffic, but Clicks Aren’t Everything

Are Stock Prices and Organic Traffic Correlated? I Analyzed 2,000 Public Companies to Find Out

63% of Websites Receive AI Traffic (New Study of 3,000 Sites)

Google Says “Links Matter Less”—We Looked at 1,000,000 SERPs to See if It’s True

Is Your PPC Strategy Sabotaging Your SEO? 2.3M Keyword Study

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