SEO Toolbar Privacy Policy - Ahrefs

Ahrefs SEO Toolbar Privacy Policy

This page is used to inform visitors regarding our policies with the collection, use, and disclosure of Personal Information if anyone decided to use our Service.

Ahrefs’ SEO Toolbar is a part of Ahrefs’ toolset.

This browser extension is provided at no cost for any user. It allows you to get primary on-page SEO data, check web pages for broken outgoing links, estimate the number of outgoing links from a page, and track URL redirections. If you have an active paid subscription at ahrefs.com, you also get access to Ahrefs’ page and keyword metrics straight from this SEO Toolbar.

If you choose to use Ahrefs’ SEO Toolbar in your browser, you agree to the collection and use of information in relation to this policy. The Personal Information that we collect is used for providing the Service only. We will not use your information in any other way except as described in this Privacy Policy. We will not send this information to any third parties, disclose it, or use it for any other purpose.


Information Collection and Use

The information that we get from the browser where Ahrefs’ SEO Toolbar is installed is strictly necessary for the functioning of the Service. It includes:

1. HTTP status codes of the URLs that you’re browsing

Ahrefs’ SEO Toolbar uses this information to trace the redirecting URLs that you open in your browser and report the redirect paths to you.

This data is not being sent to our servers and is only used internally in your browser.

2. The URL and HTML code of the page that you’re browsing

Ahrefs’ SEO Toolbar needs access to the HTML code of the page that you’re browsing to report basic on-page SEO data such as page title, description, OG tags, word count, etc. In addition, access to the page source code allows Ahrefs’ SEO Toolbar to count the number of outgoing links from the page and check the page for broken outgoing links.

This data is not being sent to our servers and is only used internally in your browser.

3. HTTP Response Headers of the URLs that you’re browsing

Ahrefs’ SEO Toolbar uses this information to report the HTTP Response Headers of the page to you.

This data is not being sent to our servers and is only used internally in your browser.

4. URLs of the pages that you’re browsing

If you have an active paid subscription at ahrefs.com, Ahrefs’ SEO Toolbar will show Ahrefs’ SEO metrics, such as AR, DR, UR, Organic traffic estimation, Number of backlinks, and Number of referring domains for the page that you’re browsing. To do that, the Toolbar will send the URL of the page that you’re browsing to our server via an API request.

We may store this data within your account at ahrefs.com for our internal performance analysis. We will not send this information to any third parties, disclose it, or use it for any other purpose.

For the users who don’t have an active paid subscription at ahrefs.com, Ahrefs SEO Toolbar may send single individual URLs of the pages that you’re browsing to our server when checking your login status at ahrefs.com.

4. The search queries that you make on Google and YouTube

If you have an active paid subscription at ahrefs.com, Ahrefs’ SEO Toolbar will show Keyword Metrics, such as Search Volume, Keyword Difficulty, Clicks, and Global Volume for Google and YouTube right in your browser. To do that, the Toolbar will send the search query that you make to our server via an API request.

We may store this data within your account at ahrefs.com for our internal performance analysis. We will not send this information to any third parties, disclose it, or use it for any other purpose.

5. Your IP address

Ahrefs SEO Toolbar sends your IP address along with API requests to our servers.

We may store this data for our internal performance analysis. We will not send this information to any third parties, disclose it, or use it for any other purpose.

6. Cookies and local storage

Ahrefs SEO Toolbar needs read-access to the cookies for ahrefs.com website in your browser. Also, our Toolbar uses the browser's local storage to keep your settings.


Changes to This Privacy Policy

We may update our Privacy Policy from time to time. Thus, you are advised to review this page periodically for any changes. We will notify you of any changes by posting the new Privacy Policy on this page. These changes are effective immediately after they are posted on this page.


Contact Us

If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us at support@ahrefs.com.