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ahrefs.com/academy/keyword-research-course

Keyword Research Course

Master keyword research to discover queries your customers are searching for.

ahrefs.com/blog/link-rot-study

At Least 66.5% of Links to Sites in the Last 9 Years Are Dead (Ahrefs Study on Link Rot)

Ahrefs looked at the link profile of over 2 million domains and found that 66.5% of the links to these sites since 2013 are dead.

ahrefs.com/blog/link-prospecting

Link Prospecting: How to Find Quality Backlinks for Your Website [With Template]

Link prospecting is about finding and evaluating potential sites to acquire quality links—a key part of any successful SEO campaign.

ahrefs.com/blog/free-keyword-research-tools

The 10 Best Free Keyword Research Tools in 2024

Discover the top free keyword research tools for 2024 to enhance your SEO strategy. Find the right tools for generating ideas, assessing difficulty, and maximizing traffic.

ahrefs.com/seo/keyword-research

Keyword Research: The Beginner’s Guide by Ahrefs

Everything you need for a winning keyword strategy.

ahrefs.com/blog/category/keyword-research

Keyword Research - SEO Blog by Ahrefs

Keyword research is the foundation of SEO. You can't get search traffic unless people are searching for your topic. Check out the resources below to build a solid SEO foundation.

ahrefs.com/blog/keyword-research

Keyword Research: The Beginner’s Guide by Ahrefs

Keyword research is the process of finding keywords that you want to rank for in search engines. It’s about understanding what potential customers are searching for and why.

ahrefs.com/blog/link-building-case-study

Link Building Case Study: How We Built Backlinks With a 'Stats' Page (And Ranked #1)

In this case study, you'll learn why and how we created a statistics page, how we built links to it, and our results and takeaways from the experiment.

ahrefs.com/blog/affiliate-keyword-research

How to Do Keyword Research for Affiliate Sites

Learn effective keyword research strategies for affiliate marketing, focusing on search intent and user needs to boost clicks and conversions. Discover key keyword types to target!

ahrefs.com/agencies/keyword-research

Keyword Research Agencies

Digital Marketing Agencies that already use Ahrefs and could be a perfect match for your project.

ahrefs.com/blog/nofollow-ugc-sponsored

The State of Nofollow, UGC, & Sponsored Link Attributes in 2020 [New Research]

Explore the evolving landscape of link attributes in 2020, focusing on the adoption rates of nofollow, UGC, and sponsored links across top websites.

ahrefs.com/blog/links-with-traffic-study

Do Links From Pages With Traffic Help You Rank Higher? [Ahrefs Study]

Explore whether links from high-traffic pages boost your SEO rankings. This Ahrefs study analyzes the correlation between link sources and search performance.

ahrefs.com/blog/impact-of-links

Do Links Still Matter for Rankings? A Study by Ahrefs

Discover whether links still hold significance for SEO rankings in Patrick Stox's study. The results may challenge popular beliefs about link value and visibility.

ahrefs.com/blog/search-traffic-study

96.55% of Content Gets No Traffic From Google. Here's How to Be in the Other 3.45% [New Research for 2023]

We studied around 14 billion webpages and found that 96.55% of them get no traffic from Google. Read this post to learn how to be in the other 3.45%.

ahrefs.com/blog/content-research

Content Research: 9 Actionable Tips to Master It

Content research helps you create something great, and it has a direct impact on engagement, traffic, etc. Learn how to do it well.

ahrefs.com/academy/ahrefs-youtube/link-building-case-study

Link Building Case Study: Results of 515 Outreach Emails [Ep. 2]

ahrefs.com/blog/link-building

Link Building for SEO: The Beginner’s Guide

Everything you need to know about link building for SEO. What it is, how it works, what makes a good link, how to build it, and more.

ahrefs.com/blog/product-research

The Lean Guide to Product Research

Discover how to validate product ideas by analyzing market signals, online conversations, and competitor insights, without breaking the bank.

ahrefs.com/seo/link-building

Link Building for SEO: The Beginner’s Guide

Learn the essentials of link building for SEO in this beginner’s guide. Discover effective strategies to enhance your website’s authority and ranking.

ahrefs.com/seo/glossary/link-farm

What is a Link Farm?

Group of websites created to link to each other to improve search engine rankings.

ahrefs.com/academy/ahrefs-youtube/keyword-research

Keyword Research Tutorial: From Start to Finish

ahrefs.com/blog/keyword-research-tips

6 Keyword Research Tips to Find Untapped Opportunities

Unlock the potential of keyword research with these six effective tips to discover untapped opportunities. Enhance your SEO strategy and boost traffic today!

ahrefs.com/blog/local-keyword-research

How to Do Local Keyword Research

Master local keyword research with this comprehensive guide. Discover essential steps to target local traffic, boost your online visibility, and attract more customers.

ahrefs.com/seo/glossary/link-juice

What is Link Juice?

Link juice is the value that one page or website can pass to another page or website through a link.

ahrefs.com/blog/market-research

Market Research: What It Is and How to Do It

Market research is a process of gathering, analyzing, and interpreting information about a given market.

ahrefs.com/academy/ahrefs-youtube/keyword-research-tips

Keyword Research Tips for Affiliate Marketing Sites

ahrefs.com/blog/ppc-keyword-research

PPC Keyword Research for Google Ads: A First-Timer’s Guide

Learn how to effectively conduct PPC keyword research for Google Ads with this first-timer's guide. Maximize your budget and attract ready-to-buy customers.

ahrefs.com/blog/ai-traffic-research

AI Makes Up 0.1% of Traffic, but Clicks Aren’t Everything

AI drives significant brand awareness, creates more informed audiences, and delivers more qualified leads—but it’s not just about traffic.

ahrefs.com/blog/backlink-growth-study

How Many New Backlinks Do Top-ranking Pages Get Over Time [New Data by Ahrefs]

Discover how top-ranking pages acquire backlinks over time and explore the 'vicious circle of SEO.' Learn what the latest Ahrefs data reveals about link-building dynamics.

ahrefs.com/blog/link-building-tools

The Only 9 Link-Building Tools You Need in 2024

You don't need dozens of link building tools. You just need 8 of them. Here are the 8 we recommend.

ahrefs.com/blog/category/link-building

Link Building - SEO Blog by Ahrefs

Links are the foundation of Google's search algorithm. More high-quality backlinks usually means higher rankings and more organic traffic. Check out the resources below to start getting more backlinks.

ahrefs.com/blog/new-features-january-2026

Global keyword research, backlink page types, and more (January 2026)

Track global keyword demand, analyze backlink page types, and monitor AI brand visibility better with 17 new Ahrefs updates.

ahrefs.com/academy/affiliate-marketing-course/lesson-3-2

Keyword Research for Affiliate Marketing Sites

ahrefs.com/seo/glossary/link-building

What is Link Building?

The process of getting other websites to link to pages on your website.

ahrefs.com/agencies/market-research

Market Research Agencies

Digital Marketing Agencies that already use Ahrefs and could be a perfect match for your project.

ahrefs.com/blog/link-building-strategies

12 Link Builders Share Strategies That Work in 2024

Discover effective link building strategies for 2024 as 12 experts share their insights, techniques, and tips to enhance your SEO success. Unlock new possibilities!

ahrefs.com/blog/listicle-outreach

Listicle Outreach: How Hunter Built 96 Links in 3 Months (Case Study)

Discover how Hunter achieved impressive results in link building through effective listicle outreach. Learn strategies for finding, pitching, and negotiating for backlinks.

ahrefs.com/blog/keyword-generator

Keywords Explorer 2.0 by Ahrefs: Setting new standards for keyword research

Do we succeed at it? I'll leave that for you to judge. But one thing I know for sure - Ahrefs team is extremely competitive and we are never scared to go

ahrefs.com/blog/enterprise-link-building

Enterprise Link Building & The Power Of Links

There’s so much at stake in enterprise SEO and so many opportunities. Here's how to find them.

ahrefs.com/blog/resource-page-link-building

Resource Page Link Building: The Only Guide You Need

Unlock the potential of your SEO strategy with our comprehensive guide on resource page link building. Learn practical steps to enhance your website's authority effectively.

ahrefs.com/blog/youtube-keyword-research

How to Do YouTube Keyword Research in 3 Easy Steps

Learn to effectively grow your YouTube channel with our three-step keyword research guide, designed to help you attract more viewers and subscribers.

ahrefs.com/blog/links-matter-less-but-still-matter

Google Says "Links Matter Less"—We Looked at 1,000,000 SERPs to See if It's True

Google says links matter less than before. Our findings suggest this is true overall, but for certain types of queries, links matter more.

ahrefs.com/blog/link-outreach

Link Building Outreach for Noobs [With Template]

Link outreach is the process of contacting other websites to ask for a backlink to your website. Here's how to get started.

ahrefs.com/academy/link-building-course

Advanced Link Building Course

In this free link building course, you’ll learn how to get backlinks at scale. The training covers prospecting, vetting, outreach, workflows, and management.

ahrefs.com/blog/ai-content-is-5x-cheaper-than-human-content

AI Content Is 4.7x Cheaper Than Human Content [+ New Research Report]

We surveyed 879 marketers to discover how they spend on AI content: the tools, the budgets, and the cost-savings.

ahrefs.com/blog/best-lists-research

Do Self-Promotional “Best” Lists Boost ChatGPT Visibility? Study of 26,283 Source URLs

Just last month, OpenAI CEO Sam Altman revealed that more than 800 million people use the platform each week. But what does it take to get mentioned and

ahrefs.com/seo/glossary/link-equity

What is Link Equity?

‘Authority’ that is passed when one page links to another.

ahrefs.com/blog/advanced-keyword-research

Advanced Keyword Research: 5 Tips for Finding Untapped Keywords

Unlock the potential of SEO with these five advanced keyword research tips. Discover untapped keywords to boost your content strategy and gain a competitive edge.

ahrefs.com/blog/websites-using-ai-content-grow-faster

Websites Using AI Content Grow 5% Faster [+ New Research Report]

We surveyed 879 marketers to understand the performance of AI content. Does it rank? Does it perform better or worse than human content? Is it riskier?

ahrefs.com/blog/reddit-keyword-research

Reddit Keyword Research: 4 Methods to Find Keywords Your Competitors Miss

Reddit is a goldmine of keyword ideas: Reddit threads show you the exact language, questions, and pain points real people have.

ahrefs.com/blog/ecommerce-link-building

5 Simple E-commerce Link Building Tactics

Boost your e-commerce strategy with five effective link-building tactics. Learn how to improve backlinks to your product and content pages for better visibility.

ahrefs.com/blog/reciprocal-links

Reciprocal Links: Will They Hurt Your SEO? (A Study by Ahrefs)

Explore the impact of reciprocal links on SEO in this insightful study by Ahrefs. Discover the balance between link exchanges and Google guidelines that could affect your rankings.

ahrefs.com/academy/ahrefs-youtube/link-building

Link Building for Beginners: Complete Guide to Get Backlinks

ahrefs.com/academy/seo-training-course/lesson-3-4

Link Building Tactics for Beginners

ahrefs.com/blog/link-building-methods

3 Link Building Methods That Helped Pet Keen Grow to 3M Organic Traffic

Discover three effective link-building strategies that propelled Pet Keen to 3 million monthly organic visits, enhancing your SEO approach and online presence.

ahrefs.com/keyword-generator

Free Keyword Generator Tool: Find 100+ Keyword Ideas in Seconds

Generate hundreds of free keyword ideas for Google, Bing, YouTube, and Amazon, complete with monthly search volumes and Keyword Difficulty scores.

ahrefs.com/link-intersect

Link Intersect by Ahrefs: Find More Backlink Opportunities

Find out which websites link to your competitors but don't link to your website yet. Find the best backlink opportunities in your niche at ease.

ahrefs.com/academy/seo-training-course/lesson-3-2

3 Link Building Strategies to Get Backlinks

ahrefs.com/seo/glossary/link-profile

What is a Link Profile?

Assessment of all the backlinks (quantity, quality, diversity, etc.) a website has.

ahrefs.com/academy/link-building-course/lesson-3-1

How to Vet and Validate Link Prospects (Fast)

ahrefs.com/blog/who-links-to-my-site

How to Find Who Links to Your Website (and What to Do Next)

Discover how to identify who links to your website and utilize that information to enhance your SEO strategy. Boost your traffic and rankings effectively!

ahrefs.com/academy/ahrefs-youtube/advanced-keyword-research

Advanced Keyword Research Tips to Find Untapped Keywords

ahrefs.com/seo/glossary/link-velocity

What is Link Velocity?

The rate at which a website’s backlink profile is growing.

ahrefs.com/broken-link-checker

Free Broken Link Checker - Dead Link Checking Tool by Ahrefs

Check any website or webpage for broken links in seconds. Find dead internal and external backlinks. No signup or download required

ahrefs.com/academy/seo-training-course/lesson-1-4

Keyword Research Pt 3: Understanding Ranking Difficulty

ahrefs.com/seo/glossary/link-exchange

What is Link Exchange?

Agreement between two websites to link to each other.

ahrefs.com/academy/link-building-course/lesson-0-1

Course Overview

ahrefs.com/seo/glossary/link-popularity

What is Link Popularity?

The number of backlinks that point to a website.

ahrefs.com/academy/link-building-course/lesson-4-1

3 Link Outreach Approaches: Which One’s Best?

ahrefs.com/academy/link-building-course/lesson-1-1

The Role of Content in Link Building

ahrefs.com/academy/ahrefs-youtube/local-link-building

Link Building for Local SEO: 6 Easy Ways to Get Backlinks

ahrefs.com/blog/local-link-building

9 Easy Local Link Building Tactics

Explore nine effective tactics for local link building to enhance your website's visibility and improve search rankings. Elevate your local SEO strategy today!

ahrefs.com/academy/blogging-for-business/lesson-9-1

The best link building strategies for blogs

Learn how to grow your blog past 100K monthly visitors and turn thousands of your readers into paying customers.

ahrefs.com/seo/glossary/dofollow-link

What is a Dofollow Link?

Link that transfers PageRank. AKA a “followed” link.

ahrefs.com/academy/affiliate-marketing-course/lesson-5-2

Proven Affiliate Link Building Tactics For Beginners

ahrefs.com/academy/blogging-for-business/lesson-4-2

How to generate keyword ideas using keyword research tools

Learn how to grow your blog past 100K monthly visitors and turn thousands of your readers into paying customers.

ahrefs.com/academy/link-building-course/lesson-2-1

How to Find Your Seed Prospects

ahrefs.com/seo/glossary/link-text

What is Link Text?

Link text, often known as "anchor text," is the visible, clickable text in a hyperlink on a web page.

ahrefs.com/blog/fast-link-building

How to Start a Link Building Campaign Fast (and Systematize Everything)

Discover how to quickly launch and automate your link building campaigns. This guide streamlines the process, from identifying prospects to outreach, for effective results.

ahrefs.com/blog/link-opportunities

New: Get internal linking suggestions with Link Opportunities

What this tool does is tell you exactly where to add internal links to help rank your pages higher in Google. Why care? Well, internal links help users

ahrefs.com/blog/ai-citations-vs-impressions-study

Do AI Assistants Link When Mentioning Brands? For Ahrefs, Only 28% of the Time

Most of our AI mentions don't link back to us, but those that do reach a wider audience. Here's why and how to check that for your brand.

ahrefs.com/blog/marketers-using-ai-publish-more-content

Marketers Using AI Publish 42% More Content [+ New Research Report]

We surveyed 879 marketers to understand how generative AI is changing content marketing: the workflows, the costs, the results…and the risks.

ahrefs.com/seo/glossary/sitewide-link

What is a Sitewide Link?

Outbound link that appears on every page of a website.

ahrefs.com/agencies/link-building

Link Building Agencies

Digital Marketing Agencies that already use Ahrefs and could be a perfect match for your project.

ahrefs.com/seo/glossary/natural-link

What is a Natural link?

A natural link is a type of external link created voluntarily by a website owner or content creator.

ahrefs.com/blog/relationship-link-building

Relationship-Based Link Building: How to Earn Trust & High-Quality Links

Want high-quality links in 2023? Then you'll need to build relationships. Here's how to make it happen the right way.

ahrefs.com/blog/white-hat-link-building-techniques

7 Popular White Hat Link Building Techniques (That SEOs Are Still Using Today)

Discover seven effective white hat link building techniques that SEOs continue to use today. Enhance your website's authority and traffic with these proven strategies.

ahrefs.com/seo/glossary/link-scheme

What is a Link Scheme?

Links intended to manipulate PageRank or a site’s ranking in Google search results.

ahrefs.com/site-explorer

Site Explorer by Ahrefs: The #1 Competitor Analysis Tool

Analyze ANY website’s organic traffic, AI visibility, backlink profile, and paid traffic. Access competitor intelligence across trillions of data.

ahrefs.com/seo/glossary/link-spam

What is Link Spam?

Irrelevant links placed on pages to try and improve search engine rankings.

help.ahrefs.com/en/articles/735464-what-are-the-best-practices-for-doing-keyword-research-with-the-help-of-ahrefs

What are the best practices for doing keyword research with the help of Ahrefs? | Help Center - Ahrefs

Learn the best practices for doing keyword research with the help of Ahrefs.

ahrefs.com/backlink-checker

Free Backlink Checker by Ahrefs: Check Backlinks to Any Site

With the world's biggest index of live backlinks (over 15 trillion), Ahrefs Backlink Checker will show you the most complete backlink profile for any website.

ahrefs.com/blog/event-link-building

Event Link Building: A Beginner’s Guide

Event link building is about getting links to your website by participating in local, national, or global events. Here's how to start.

ahrefs.com/academy/affiliate-marketing-course/lesson-5-1

Easy Affiliate Link Building Strategy

ahrefs.com/academy/how-to-use-ahrefs/site-explorer/best-by-links

Best by links

Learn how to use the Best by links report to see your competitors’ most linked-to pages, if they're proactively building links, and more.

ahrefs.com/keywords-explorer

Keywords Explorer by Ahrefs: Find Winning Keyword Ideas. At Scale.

Tap into 28.7 billion topics for keyword research. Generate thousands of keyword ideas, get instant clustering, and use reliable metrics to pick winners.

ahrefs.com/seo/glossary/related-searches

What Are Related Searches? How to Use Them for Keyword Research?

Related searches are search queries related to the keyword you type into a search engine. After you type in your search query, scroll to the bottom of the SERP. There, you’ll find a list of related searches.

ahrefs.com/blog/buy-backlinks

Should You Buy Backlinks in 2024? It Depends

Buying backlinks is against Google’s Webmaster Guidelines, but is it really as risky as people say it is?

ahrefs.com/academy/how-to-use-ahrefs/competitive-analysis/link-intersect

Link Intersect

Learn how to find listicles to get links from and find websites to build citations for local SEO.

ahrefs.com/academy/how-to-use-ahrefs/site-audit/link-opportunities

Link opportunities

Learn how to use the Link opportunities report to find internal link opportunities by page, keyword, and page authority.