UGC AI Visibility Trends
Track which user-generated content platforms are most visible across ChatGPT, Perplexity, Gemini, Copilot, Grok, Google AI Overviews, and AI Mode.
17 UGC platforms tracked
6 AI assistants
Analyzed for Aug 8 ’24 – Oct 28 ’26
Based on data from Brand Radar
Updated: Oct 29, 2026
Responses collected on Oct 28, 2026
Google AIO
4.45M
Google AI Mode
3.96M
ChatGPT
688.9K
Gemini
1.53M
Perplexity
1.32K
Copilot
808.3K
By AI platform
Share of each AI platform’s tracked responses that reference a UGC platform, one tab per AI platform. Counts aren’t shown: tracked-prompt coverage grows over time, so shares stay comparable across dates where absolute counts don’t.
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Current snapshot
Oct 28, 2026 · found-in % · 4,449,360 tracked responses
YouTube48.02% (2,136,708)
Facebook18.71% (832,644)
Instagram14.45% (642,979)
Reddit12.00% (533,976)
Wikipedia (en)11.86% (527,485)
TikTok5.14% (228,759)
Pinterest3.32% (147,679)
Quora2.40% (106,704)
LinkedIn1.24% (55,367)
X0.75% (33,481)
Medium0.56% (24,751)
JustAnswer0.40% (17,908)
Trustpilot0.33% (14,641)
GitHub0.25% (10,968)
Substack0.18% (7,858)
Discord0.04% (1,587)
Grokipedia<0.01% (117)
30-day growth (by found-in %)
Sep 28, 2026 → Oct 28, 2026
Pinterest+114.2%
Grokipedia+71.5%
Trustpilot+42.2%
X+40.0%
Discord+29.5%
GitHub+29.3%
Instagram+26.7%
Substack+19.6%
Facebook+17.0%
Wikipedia (en)+7.2%
LinkedIn+3.5%
TikTok+2.3%
YouTube+1.4%
Reddit+0.1%
Medium−1.1%
Quora−16.7%
JustAnswer−21.6%
All AI platforms combined
Share of tracked responses across the AI platforms on the active tab, one line per UGC platform. Combined lines divide summed references by summed tracked responses, so each platform counts in proportion to its volume.
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Current snapshot
Oct 28, 2026 · found-in % · 8,410,798 tracked responses
YouTube31.91% (2,684,166)
Facebook13.30% (1,118,768)
Wikipedia (en)10.87% (914,193)
Instagram10.52% (885,134)
Reddit7.74% (650,787)
TikTok3.34% (280,944)
Pinterest2.45% (205,898)
Quora1.47% (123,406)
LinkedIn1.12% (94,531)
X0.86% (72,168)
Medium0.39% (32,798)
Trustpilot0.32% (26,629)
JustAnswer0.23% (19,608)
GitHub0.21% (17,537)
Substack0.12% (10,497)
Discord0.03% (2,484)
Grokipedia<0.01% (160)
30-day growth (by found-in %)
Sep 28, 2026 → Oct 28, 2026
Pinterest+61.8%
X+60.1%
Trustpilot+35.2%
Grokipedia+32.6%
GitHub+11.1%
Discord+8.7%
Wikipedia (en)−0.5%
Instagram−4.4%
LinkedIn−5.1%
Substack−11.2%
Facebook−13.9%
Medium−27.3%
YouTube−29.3%
TikTok−30.4%
Reddit−31.8%
Quora−45.9%
JustAnswer−51.6%
Pooled across both Google surfaces, so it can sit outside the range of either one. AI Mode’s collected volume fell over this window, so it now carries far less weight in the pair and the pooled figure tracks AI Overviews more closely.
Track how often AI assistants cite your brand with Ahrefs Brand Radar →
By UGC platform
Share of tracked responses on every AI platform for one UGC platform. Pick a UGC platform to drill in.
UGC platform:
Current snapshot
Oct 28, 2026 · found-in %
ChatGPT1.76%
12,155 of 688,890 trackedGoogle AIO1.24%
55,367 of 4,449,360 trackedGoogle AI Mode0.99%
39,164 of 3,961,438 trackedCopilot0.37%
2,976 of 808,252 trackedGemini<0.01%
28 of 1,529,121 trackedFind the UGC threads and videos AI cites in your niche with Ahrefs Brand Radar →
Top 100 cited domains by AI platform
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All Countries · Oct 28, 2026 · Responses collected: 4,449,365 (denominator for % of prompts — the same daily figure the charts above use)
| # | Domain | Top categories | Cited | % of prompts |
|---|---|---|---|---|
| 1 | www.youtube.com | Communities | 2,117,734 | 47.60% |
| 2 | www.facebook.com | — | 824,700 | 18.54% |
| 3 | www.google.com | Business Internet | 735,943 | 16.54% |
| 4 | www.instagram.com | Communities Society | 634,331 | 14.26% |
| 5 | www.reddit.com | — | 528,300 | 11.87% |
| 6 | en.wikipedia.org | — | 525,346 | 11.81% |
| 7 | www.tiktok.com | Communities Entertainment Shopping Internet | 224,449 | 5.04% |
| 8 | www.amazon.com | Shopping Entertainment Computers and electronics Home | 108,382 | 2.44% |
| 9 | www.quora.com | Communities Reference Science Computers and electronics | 99,269 | 2.23% |
| 10 | www.pinterest.com | Beauty Communities Leisure | 84,747 | 1.90% |
| 11 | es.wikipedia.org | — | 85,597 | 1.92% |
| 12 | my.clevelandclinic.org | Health | 72,957 | 1.64% |
| 13 | www.mayoclinic.org | Health | 68,264 | 1.53% |
| 14 | www.imdb.com | Entertainment | 60,629 | 1.36% |
| 15 | www.healthline.com | Health Beauty Food | 60,593 | 1.36% |
| 16 | www.britannica.com | Reference | 56,519 | 1.27% |
| 17 | support.google.com | — | 52,706 | 1.18% |
| 18 | www.merriam-webster.com | Reference | 51,625 | 1.16% |
| 19 | dictionary.cambridge.org | Reference | 51,651 | 1.16% |
| 20 | detail.chiebukuro.yahoo.co.jp | Business Jobs and education Entertainment Reference | 47,096 | 1.06% |
| 21 | pmc.ncbi.nlm.nih.gov | Health Science Reference | 45,603 | 1.02% |
| 22 | www.walmart.com | Shopping Health Internet | 41,166 | 0.93% |
| 23 | fr.wikipedia.org | — | 40,312 | 0.91% |
| 24 | www.scribd.com | Reference Computers and electronics Government Communities | 34,435 | 0.77% |
| 25 | open.spotify.com | Entertainment Communities Internet Computers and electronics | 35,110 | 0.79% |
| 26 | medlineplus.gov | Health Government | 34,849 | 0.78% |
| 27 | www.linkedin.com | — | 33,683 | 0.76% |
| 28 | x.com | — | 32,866 | 0.74% |
| 29 | study.com | — | 31,355 | 0.70% |
| 30 | play.google.com | — | 31,167 | 0.70% |
| 31 | ja.wikipedia.org | — | 30,187 | 0.68% |
| 32 | www.webmd.com | Health News | 29,561 | 0.66% |
| 33 | www.ebay.com | Leisure Computers and electronics Shopping | 27,561 | 0.62% |
| 34 | www.canva.com | Internet Computers and electronics Entertainment Communities | 27,407 | 0.62% |
| 35 | www.medicalnewstoday.com | Health News | 26,578 | 0.60% |
| 36 | note.com | Communities Entertainment | 26,457 | 0.59% |
| 37 | www.nhs.uk | Health | 26,430 | 0.59% |
| 38 | www.sciencedirect.com | Science Business | 25,367 | 0.57% |
| 39 | apps.apple.com | Internet Computers and electronics | 25,350 | 0.57% |
| 40 | www.etsy.com | Shopping Leisure | 25,163 | 0.57% |
| 41 | pt.wikipedia.org | — | 24,890 | 0.56% |
| 42 | de.wikipedia.org | — | 24,485 | 0.55% |
| 43 | www.goodrx.com | Health Shopping | 23,844 | 0.54% |
| 44 | www.dictionary.com | Reference Games | 23,631 | 0.53% |
| 45 | www.tripadvisor.com | Travel | 23,403 | 0.53% |
| 46 | ru.wikipedia.org | — | 23,350 | 0.52% |
| 47 | www.target.com | Shopping Leisure Food | 23,003 | 0.52% |
| 48 | www.collinsdictionary.com | Reference | 22,462 | 0.50% |
| 49 | www.wikihow.com | Business Health Jobs and education Computers and electronics | 22,104 | 0.50% |
| 50 | www.amazon.in | Shopping Computers and electronics Entertainment Beauty | 21,553 | 0.48% |
| 51 | support.apple.com | Computers and electronics Internet Business Shopping | 21,362 | 0.48% |
| 52 | www.homedepot.com | Home Shopping | 20,345 | 0.46% |
| 53 | medium.com | Communities Books Reference Society | 19,148 | 0.43% |
| 54 | www.tuasaude.com | Health | 19,501 | 0.44% |
| 55 | it.wikipedia.org | — | 17,920 | 0.40% |
| 56 | www.adobe.com | Computers and electronics Business Science Internet | 17,230 | 0.39% |
| 57 | lista.mercadolivre.com.br | Shopping Business Home Computers and electronics | 17,256 | 0.39% |
| 58 | www.netflix.com | — | 17,007 | 0.38% |
| 59 | www.justanswer.com | Business Entertainment Health | 16,822 | 0.38% |
| 60 | www.booking.com | Travel | 16,463 | 0.37% |
| 61 | www.cdc.gov | Government Health Business | 16,355 | 0.37% |
| 62 | support.microsoft.com | Computers and electronics Internet | 15,837 | 0.36% |
| 63 | www.amazon.co.uk | Shopping Home Beauty Computers and electronics | 15,811 | 0.36% |
| 64 | www.bbc.com | News | 15,723 | 0.35% |
| 65 | www.vocabulary.com | Reference Jobs and education Games | 14,813 | 0.33% |
| 66 | www.investopedia.com | Finance Business | 14,529 | 0.33% |
| 67 | www.ncbi.nlm.nih.gov | Science Business | 14,503 | 0.33% |
| 68 | www.amazon.co.jp | Shopping Entertainment Beauty Home | 13,473 | 0.30% |
| 69 | www.msdmanuals.com | Health Reference | 13,446 | 0.30% |
| 70 | es.pinterest.com | Communities Leisure Shopping | 13,343 | 0.30% |
| 71 | www.allrecipes.com | Food | 13,028 | 0.29% |
| 72 | www.bbc.co.uk | — | 12,087 | 0.27% |
| 73 | www.rottentomatoes.com | Entertainment Shopping | 12,027 | 0.27% |
| 74 | learn.microsoft.com | Computers and electronics Internet Business Jobs and education | 11,784 | 0.26% |
| 75 | www.espn.com | Jobs and education Business Entertainment | 11,369 | 0.26% |
| 76 | www.indeed.com | Jobs and education | 10,696 | 0.24% |
| 77 | www.lowes.com | Home Business Shopping | 10,652 | 0.24% |
| 78 | dle.rae.es | Reference | 9,796 | 0.22% |
| 79 | stock.adobe.com | Business Finance Shopping Computers and electronics | 9,697 | 0.22% |
| 80 | health.clevelandclinic.org | Health | 9,560 | 0.21% |
| 81 | www.drugs.com | Health Business | 9,527 | 0.21% |
| 82 | www.verywellhealth.com | Health News | 8,910 | 0.20% |
| 83 | www.health.harvard.edu | Health Jobs and education | 8,838 | 0.20% |
| 84 | www.yahoo.com | Business Internet Jobs and education Entertainment | 8,657 | 0.19% |
| 85 | www.istockphoto.com | — | 8,717 | 0.20% |
| 86 | www.shutterstock.com | Computers and electronics Entertainment Science Shopping | 8,542 | 0.19% |
| 87 | m.youtube.com | — | 8,219 | 0.18% |
| 88 | www.trendyol.com | Shopping Business Beauty | 8,219 | 0.18% |
| 89 | br.pinterest.com | Leisure Communities Shopping Beauty | 6,918 | 0.16% |
| 90 | people.com | Entertainment News Government | 6,964 | 0.16% |
| 91 | id.wikipedia.org | — | 6,675 | 0.15% |
| 92 | pl.wikipedia.org | — | 6,715 | 0.15% |
| 93 | www.zillow.com | Real estate | 6,689 | 0.15% |
| 94 | www.primevideo.com | Entertainment | 6,507 | 0.15% |
| 95 | www.rome2rio.com | Travel | 6,292 | 0.14% |
| 96 | byjus.com | Jobs and education Computers and electronics Reference | 6,110 | 0.14% |
| 97 | in.pinterest.com | Leisure Communities Shopping Beauty | 6,112 | 0.14% |
| 98 | tr.wikipedia.org | — | 6,143 | 0.14% |
| 99 | brainly.in | Jobs and education Entertainment Reference Business | 5,506 | 0.12% |
| 100 | m.yelp.com | — | 5,588 | 0.13% |
See which domains AI cites for your topics with Ahrefs Brand Radar →