Ahrefs for AEO

You get an Ahrefs Free account, which covers the AEO basics for sites you own and verify:

• AEO Audit: Site Audit with a health score, plus Bot Analytics (currently free while in beta) to see which AI crawlers hit your site.

• AEO Content: AI Content Helper, 1 document per month.

For a one-off spot check of any brand’s AI presence, the free AI Visibility Checker tool is available separately, no Ahrefs account required.

What you can’t do on Ahrefs Free is track your own brand’s AI visibility over time, monitor competitors across AI platforms, or optimize content at scale. For that you’ll need Brand Radar (from $199/mo), Custom Prompts (in a paid plan or as a $50+/mo package), and AI Content Helper (from $99/mo).

The three paid plans (Lite, Standard, Advanced) unlock more of the AEO workflow shown on this page:

• AEO Audit: Site Audit at higher crawl limits, plus Bot Analytics and IndexNow.

• AEO Visibility (partial): a Custom Prompts allowance is included (5 prompts/day on Lite, 10 on Standard, 20 on Advanced). Two pieces of the AEO workflow on this page are not in the base plans:

• Brand Radar is sold separately, starting at $199/mo.

• AI Content Helper beyond the 1 free document per month is sold as an add-on, starting at $99/mo for 50 documents.

No. Brand Radar is sold separately from Ahrefs plans:

• One AI index (e.g. ChatGPT only): $199/mo.

• All Platforms tier (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, Copilot, and Grok, plus search demand and web visibility): $699/mo. Includes 2,500 Custom Prompts checks per month.

Only at the Ahrefs Free level, with 1 document per month. For more, AI Content Helper is sold as a separate add-on:

• AI Content Helper: $99/mo, 50 documents per month.

• Content Kit: $299/mo, 250 documents per month, plus AI Content Grader and Content Inventory (coming soon). This applies whether you’re on Ahrefs Free or any paid plan.

Four things sit outside the base plan price:

• Brand Radar (from $199/mo).

• Custom Prompts packages (Basic $50/mo, Growth $100/mo, Scale $250/mo) if you need more than your plan’s included allowance, or if you want prompt tracking without an Ahrefs plan at all.

• AI Content Helper (from $99/mo).

• Project Boost (Pro $19/mo per project, Max $199/mo per project) for always-on Site Audit, auto-submit to IndexNow, AI detection, and instant recrawl.

Three options, ordered by cost and depth:

1. AI Visibility Checker (free) for one-off spot checks of any brand.

2. Custom Prompts package from $50/mo if you only want to track specific buyer prompts on specific AI platforms, no Ahrefs plan needed.

3. Brand Radar from $199/mo for ongoing AI visibility tracking across an AI index, with competitor benchmarking and access to Ahrefs’ prompt database.