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Ahrefs Webmaster Tools

Free website analytics, technical audit & SEO metrics for your verified websites.

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Ahrefs Webmaster Tools gives you free access to 3 Ahrefs tools

Web Analytics—provides insights about your website's traffic data, visitors, and sources, in real-time.
Site Audit—scans your website for 170+ common technical & on-page SEO issues and helps you fix them.
Site Explorer—shows which pages and keywords bring the most organic traffic, and who links to your website.
1
Web traffic data

Web Analytics—analyze your website's traffic

  • Privacy-focused alternative to GA: no cookies by default, no personal data collected.

  • Simple interface showing only essential metrics: top traffic sources, top pages, traffic locations, browser clients.

  • Historical performance graphs to track multiple metrics (including traffic from LLMs).

  • Lightweight and easy to install

Learn more →
2
Website performance data

Site Audit—run a complete SEO audit of your website

  • Identify, prioritize, and fix 170+ technical and on-page SEO issues.

  • Monitor your website’s Health Score over time.

  • Visualize data with charts and graphs.

  • & much-much more.

Learn more →
3
Search performance & backlinks

Site Explorer—study your website’s organic search traffic and backlink profile

  • See what keywords your website is ranking for in Google.

  • Identify which pages are bringing you the most traffic from search.

  • Uncover which websites and pages are linking to you.

  • & much-much more.

Learn more →

Filling the gaps of Google Search Console. Don’t stop at surface-level data. Get advanced insights and fix issues GSC overlooks.

GSC

SEO Health

SEO issues monitoring
170+ SEO issues
A handful of issues
Advice on how to fix each issue
Detailed
Limited
Hreflang clusters

Backlinks

Links shown
All known links
Top 1,000
Domain & page-level SEO metrics
Broken links data for internal and external links
Link type data (nofollow, UGC, sponsored)

Search traffic & keywords

Keywords shown
All known keywords
Top 1,000
SEO metrics for pages and keywords
SERP features for every keyword

Ahrefs Webmaster Tools usage limits

Verified websites

Unlimited

Unverified websites

0

Web Analytics

Up to
1
M
events per project

Site Audit

5
K
crawl credits/month per project

Site Explorer

1
K
backlinks & keywords visible at once
Need more? Try Ahrefs’ Starter plan. Get extended access to Site Explorer, Site Audit, Keywords Explorer, and more tools to grow your organic traffic.
Get Started
$29/mo
See All Plans

Why free? Not all websites are created to make money. But quality information deserves to be found. Which is why we want to support website owners who can’t justify investing in a professional SEO tool.

More reasons to use Ahrefs as your go-to marketing platform

Social Media ManagerGet more traffic from socials, on autopilot

  • Auto-post fresh content to all major social platforms

  • Customize visuals, text, and timing for each network

  • Track performance and refine your strategy with insights

  • Available for free with AWT: 3 channels and 10 posts/month

Learn more →
Sign up for Ahrefs Webmaster Tools. Improve your website’s SEO performance and grow traffic from search.
19866 users joined Ahrefs in the last 7 days
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Questions? We have answers

  • How many websites can I use AWT for?

    You can use AWT on an unlimited number of verified websites.

  • Is there a limit on how many pages I can crawl?

    Yes, you get 5,000 crawl credits per verified project per month. These credits are only used up when you crawl an HTML page with status code 200, so other URLs like broken URLs, redirects or any non-HTML resources aren't counted.

  • Can I see all my website’s backlinks with AWT?

    Yes, you’ll be able to see up to 1000 backlinks at once, and use our powerful sorting and filtering options to easily distill the most important backlink data.

  • Can I see all my website’s keywords with AWT?

    Yes, you’ll be able to see up to 1000 keywords at once, and use our sorting and filtering options to uncover keywords that you rank well for.

  • Can I later upgrade my AWT account to a premium Ahrefs subscription?

    Yes. From your AWT account you can sign up for a premium Ahrefs package (see our Plans & Pricing page).

  • Do I get this as a paying customer of Ahrefs?

    The features in AWT are included in all Ahrefs’ subscription packages. For verified websites, you'll get an additional 5,000 crawl credits per project per month in Site Audit, and 500 credits total Site Explorer. Learn more on our Product Blog →

  • Are the tools (or data) in AWT any different from those in Ahrefs?

    The tools and data are the same. However, Ahrefs’ subscribers will have higher data allowances and access to all of our premium tools. In addition, Ahrefs’ subscription plans allow you to analyze competing websites (unverified websites).

Have other questions?

If you have more questions,
contact us so we can help.