rakuten.co.jp

Rakuten: Shopping, Deals, Coupons, and Cashback in Japan

Rakuten.co.jp is the online hub for Rakuten, Japan's largest e-commerce platform offering a diverse range of products and services. Users can explore an extensive selection of categories including electronics, fashion, home goods, and more, all available at competitive prices. With a user-friendly interface, Rakuten provides a seamless shopping experience complemented by features like flash sales, exclusive discounts, and loyalty rewards through the Rakuten Super Points program. Customers can also enjoy various services such as Rakuten Travel for booking accommodations and Rakuten Bank for financial services, making it a comprehensive platform for all shopping and lifestyle needs in Japan.

Search Traffic for rakuten.co.jp

April 2025

In April 2025, rakuten.co.jp saw an increase in search traffic, reaching 111M visits, which is an increase of 227K visits compared to the previous month. The traffic value increased to 15M, a growth of 96K.

Traffic
111
M
+227K
Traffic value
$15M
+96K
Keywords
8.4M

Traffic by location for rakuten.co.jp

For rakuten.co.jp, Japan dominates traffic with 111M visits, an increase of 252K from the previous month, making up 99.3% of the total traffic.

Location

Traffic

Share

111M+252K99.3%
242K+5.2K0.2%
72K1.6K0%
68K8.2K0%
66K2.8K0%
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Top keywords for rakuten.co.jp

Japan

rakuten.co.jp ranks #1 for "楽天" in Japan and receives 6.4M monthly visits from this keyword alone, a decrease of 611K from the previous month.

Keyword

Volume

Traffic

Position

楽天6.7M640K6.4M611K

1

楽天市場1.4M150K1.4M136K

1

楽天トラベル2.4M+320K1.4M+182K

1

楽天モバイル834K138K792K+145K

1

父の日2.0M615K

1

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Top competing websites of rakuten.co.jp

Japan

amazon.co.jp, jalan.net and jtb.co.jp rank in the top 10 organic search results for the same keywords that rakuten.co.jp gets the most traffic from. Discover more competitors of rakuten.co.jp.

Similarly ranked websites to rakuten.co.jp

rakuten.co.jp ranks 54th, placing it between id.wikipedia.org, which has 111M visits and ranks 53rd, and indiatimes.com, with 111M visits, ranking 55th.

Website

Traffic

Rank

amazon.co.jp113M+3.9M5225
id.wikipedia.org111M+10M531
rakuten.co.jp111M+227K542
indiatimes.com111M+2.9M555
amazon.de111M3.5M563
See all top-ranked websites

Backlink Profile of rakuten.co.jp

April 2025

As of April 2025, rakuten.co.jp's Domain Rating is 93. rakuten.co.jp is linked by 421K websites, indicating an increase of 10K referring sites from the previous month.

Domain Rating
93
Linking websites
421K
+10K

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