Business.govt.nz is the official government website designed to support New Zealand businesses. It offers a wealth of resources, tools, and information to help entrepreneurs and business owners navigate the complexities of starting and running a business. From understanding legal requirements and compliance to accessing funding and grants, the site serves as a comprehensive guide for both new and established businesses. Users can find practical advice on various topics, including business planning, marketing strategies, and employment issues, ensuring they have the knowledge and support needed to thrive in a competitive environment. With its user-friendly interface and up-to-date information, Business.govt.nz is an essential resource for anyone looking to succeed in the New Zealand business landscape.
Rank by traffic
In January 2025, business.govt.nz saw a decrease in search traffic, reaching 58K visits, which is a decrease of 21K visits compared to the previous month. The traffic value decreased to 48K, a reduction of 1.6K.
For business.govt.nz, New Zealand dominates traffic with 49K visits, a decrease of 21K from the previous month, making up 83.9% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 49K | −21K | 83.9% | |||||||
| 1.9K | +53 | 3.2% | |||||||
| 1.1K | −27 | 1.9% | |||||||
| 1.1K | −121 | 1.8% | |||||||
| 826 | −99 | 1.4% | |||||||
business.govt.nz ranks #1 for "nz minimum wage" in New Zealand and receives 2.4K monthly visits from this keyword alone, an increase of 115 from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| nz minimum wage | 6.8K | +300 | 2.4K | +115 | 1 | ||||
| minimum wage nz 2024 | 7.4K | +200 | 863 | +187 | 4 → 3 | ||||
| business plan template | 700 | −200 | 788 | −168 | 1 | ||||
| starting a business nz | 800 | 768 | −22 | 1 | |||||
| small business grants nz | 900 | 758 | −254 | 1 | |||||
ird.govt.nz, employment.govt.nz and acc.co.nz rank in the top 10 organic search results for the same keywords that business.govt.nz gets the most traffic from. Discover more competitors of business.govt.nz.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| ird.govt.nz | 694K | 4.5K | |||||||
| employment.govt.nz | 110K | 378 | |||||||
| acc.co.nz | 34K | 2.4K | |||||||
| hnry.co.nz | 16K | 220 | |||||||
| employsure.co.nz | 10K | 380 | |||||||
As of January 2025, business.govt.nz's Domain Rating is 79. business.govt.nz is linked by 5.6K websites, indicating an increase of 43 referring sites from the previous month.
Get an in-depth look at the organic search traffic and backlink profile of any website or URL.