Amazon.co.uk is your go-to online destination for an extensive range of products, offering everything from the latest electronics and household essentials to books, clothing, and much more. With millions of items available at competitive prices, you can easily browse through various categories, take advantage of exclusive deals, and enjoy fast shipping options. The user-friendly interface ensures a smooth shopping experience, whether you're seeking a gift for someone special or indulging in a personal shopping spree. Plus, with customer reviews and ratings available for most products, you can make informed decisions to find exactly what you need. Whether you're shopping for everyday items or the latest trends, Amazon.co.uk makes it convenient and enjoyable.
Rank by traffic
In January 2025, amazon.co.uk saw an increase in search traffic, reaching 99M visits, which is an increase of 504K visits compared to the previous month. The traffic value decreased to 20M, a reduction of 248K.
For amazon.co.uk, United Kingdom dominates traffic with 94M visits, an increase of 131K from the previous month, making up 95.4% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 94M | +131K | 95.4% | |||||||
| 987K | −92K | 0.9% | |||||||
| 384K | +48K | 0.3% | |||||||
| 269K | +62K | 0.2% | |||||||
| 222K | +74K | 0.2% | |||||||
amazon.co.uk ranks #1 for "amazon" in United Kingdom and receives 11M monthly visits from this keyword alone, an increase of 2.8M from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| amazon | 11M | +360K | 11M | +2.8M | 1 | ||||
| amazon uk | 7.0M | −40K | 6.6M | −41K | 1 | ||||
| amazon prime | 1.1M | +70K | 1.0M | +70K | 1 | ||||
| wordle uk | 1.1M | 122K | −23K | 5 | |||||
| amazon music | 109K | +2.0K | 100K | +1.4K | 1 | ||||
aboutamazon.com, stanley1913.com and nothing.tech rank in the top 10 organic search results for the same keywords that amazon.co.uk gets the most traffic from. Discover more competitors of amazon.co.uk.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| aboutamazon.com | 6.0M | 2.5K | |||||||
| stanley1913.com | 4.6M | 1.4K | |||||||
| nothing.tech | 1.6M | 637 | |||||||
| heavyfetish.com | 799K | 9.7K | |||||||
| imginn.com | 473K | 4.2K | |||||||
amazon.co.uk ranks 61st, placing it between tripadvisor.com, which has 99M visits and ranks 60th, and indiatimes.com, with 99M visits, ranking 62nd.
Website | Traffic | Rank | |||||||
|---|---|---|---|---|---|---|---|---|---|
| samsung.com | 100M | +428K | 59 | ↑2 | |||||
| tripadvisor.com | 99M | +4.1M | 60 | ↑4 | |||||
| amazon.co.uk | 99M | +504K | 61 | ↑2 | |||||
| indiatimes.com | 99M | −22M | 62 | ↑3 | |||||
| bbc.com | 96M | −22M | 63 | ↓3 | |||||
As of January 2025, amazon.co.uk's Domain Rating is 93. amazon.co.uk is linked by 559K websites, indicating an increase of 3.6K referring sites from the previous month.
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