Discover a world of fun and imagination at Toy World, New Zealand's premier destination for toys and games. Our extensive selection caters to children of all ages, featuring everything from classic toys to the latest trends. Whether you're searching for educational games, outdoor play equipment, or beloved action figures, Toy World has something to spark joy and creativity in every child. With a commitment to quality and customer satisfaction, we strive to provide an exceptional shopping experience both online and in-store. Explore our collections today and find the perfect gift for any occasion!
Rank by traffic
In May 2025, toyworld.co.nz saw an increase in search traffic, reaching 143K visits, which is an increase of 2.7K visits compared to the previous month. The traffic value increased to 15K, a growth of 914.
For toyworld.co.nz, New Zealand dominates traffic with 139K visits, an increase of 2.9K from the previous month, making up 97.6% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 139K | +2.9K | 97.6% | |||||||
| 1.0K | +161 | 0.7% | |||||||
| 969 | −494 | 0.6% | |||||||
| 315 | +14 | 0.2% | |||||||
| 248 | +25 | 0.1% | |||||||
toyworld.co.nz ranks #1 for "toyworld" in New Zealand and receives 13K monthly visits from this keyword alone, an increase of 664 from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| toyworld | 15K | +1.0K | 13K | +664 | 1 | ||||
| toy world | 7.4K | +200 | 6.8K | +166 | 1 | ||||
| squishmallows | 8.0K | +200 | 3.8K | +256 | 1 | ||||
| squishmallows nz | 6.7K | 3.2K | +1.4K | 2 → 1 | |||||
| toyworld nz | 3.3K | +100 | 2.3K | +73 | 1 | ||||
toytitans.co.nz, lego.com and toys101.co.nz rank in the top 10 organic search results for the same keywords that toyworld.co.nz gets the most traffic from. Discover more competitors of toyworld.co.nz.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| toytitans.co.nz | 2.5K | 1.4K | |||||||
| lego.com | 17M | 20K | |||||||
| toys101.co.nz | 3.9K | 1.2K | |||||||
| farmers.co.nz | 681K | 21K | |||||||
| kmart.co.nz | 1.1M | 14K | |||||||
As of May 2025, toyworld.co.nz's Domain Rating is 59. toyworld.co.nz is linked by 3.2K websites, indicating an increase of 432 referring sites from the previous month.
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