The HHS.gov website serves as the official portal for the U.S. Department of Health and Human Services, providing a wealth of information and resources related to public health, social services, and healthcare policy. Visitors can explore a variety of topics, including health insurance, disease prevention, and health research, as well as access data and statistics that inform health decisions. The site also features updates on initiatives and programs aimed at improving the health and well-being of Americans, making it a vital resource for individuals, families, and professionals in the health sector. With a focus on transparency and accessibility, HHS.gov is dedicated to empowering citizens with the knowledge they need to navigate the complexities of health and human services.
Rank by traffic
In March 2025, hhs.gov saw an increase in search traffic, reaching 3.0M visits, which is an increase of 370K visits compared to the previous month. The traffic value increased to 3.1M, a growth of 436K.
For hhs.gov, United States dominates traffic with 2.7M visits, an increase of 380K from the previous month, making up 88.5% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 2.7M | +380K | 88.5% | |||||||
| 123K | +3.8K | 4.1% | |||||||
| 34K | +2.4K | 1.1% | |||||||
| 29K | +9.4K | 0.9% | |||||||
| 24K | −10K | 0.8% | |||||||
hhs.gov ranks #1 for "npi lookup" in United States and receives 82K monthly visits from this keyword alone, an increase of 4.0K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| npi lookup | 195K | −5.0K | 82K | +4.0K | 1 | ||||
| npi | 72K | +1.0K | 58K | +1.5K | 1 | ||||
| npi registry | 44K | −3.0K | 50K | −4.2K | 1 | ||||
| hipaa | 196K | +8.0K | 43K | +1.8K | 1 | ||||
| medicare vs medicaid | 97K | −2.0K | 30K | −657 | 1 | ||||
cms.gov, kff.org and medicare.gov rank in the top 10 organic search results for the same keywords that hhs.gov gets the most traffic from. Discover more competitors of hhs.gov.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| cms.gov | 2.4M | 122K | |||||||
| kff.org | 620K | 9.3K | |||||||
| medicare.gov | 4.1M | 42K | |||||||
| healthcare.gov | 3.8M | 1.0K | |||||||
| medicaid.gov | 596K | 5.6K | |||||||
As of March 2025, hhs.gov's Domain Rating is 92. hhs.gov is linked by 214K websites, indicating an increase of 6.4K referring sites from the previous month.
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