The website doc.govt.nz serves as the official portal for the Department of Conservation in New Zealand, providing a wealth of information on the country's rich natural heritage. Visitors can explore various topics related to conservation efforts, wildlife protection, and national parks. The site features resources for planning outdoor adventures, including hiking trails, camping sites, and tips for responsible travel. With a focus on preserving New Zealand's unique ecosystems, doc.govt.nz also offers insights into conservation programs and how individuals can get involved in protecting the environment.
In addition to educational resources, the website serves as a hub for updates on conservation policies, initiatives, and community involvement. Users can find detailed information on specific species, their habitats, and ongoing efforts to maintain biodiversity across New Zealand. The user-friendly layout encourages visitors to engage with the material, whether they are looking for practical advice for their next outdoor excursion or seeking ways to contribute to conservation. Overall, doc.govt.nz stands as a vital resource for anyone interested in the natural landscapes and wildlife of New Zealand.
Rank by traffic
In June 2025, doc.govt.nz saw a decrease in search traffic, reaching 371K visits, which is a decrease of 38K visits compared to the previous month. The traffic value decreased to 144K, a reduction of 7.0K.
For doc.govt.nz, New Zealand dominates traffic with 270K visits, a decrease of 38K from the previous month, making up 72.7% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 270K | −38K | 72.7% | |||||||
| 34K | −640 | 9.2% | |||||||
| 25K | +335 | 6.7% | |||||||
| 7.8K | −246 | 2.0% | |||||||
| 4.6K | +665 | 1.2% | |||||||
doc.govt.nz ranks #1 for "kiwi" in New Zealand and receives 8.9K monthly visits from this keyword alone, a decrease of 118 from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| kiwi | 17K | −1.0K | 8.9K | −118 | 1 | ||||
| hooker valley track | 8.9K | +800 | 5.8K | +510 | 1 | ||||
| kepler track | 4.4K | 5.0K | +2.0K | 1 | |||||
| doc | 5.9K | −800 | 4.3K | −607 | 1 | ||||
| roys peak | 7.0K | 3.1K | 1 | ||||||
newzealand.com, alltrails.com and planmywalk.nz rank in the top 10 organic search results for the same keywords that doc.govt.nz gets the most traffic from. Discover more competitors of doc.govt.nz.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| newzealand.com | 959K | 16K | |||||||
| alltrails.com | 3.9M | 9.5K | |||||||
| planmywalk.nz | 15K | 3.4K | |||||||
| newzealandtrails.com | 19K | 218 | |||||||
| wildthings.club | 6.3K | 1.8K | |||||||
As of June 2025, doc.govt.nz's Domain Rating is 83. doc.govt.nz is linked by 23K websites, indicating a decrease of 135 referring sites from the previous month.
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