ASB.co.nz is the official website for ASB Bank, a leading financial institution in New Zealand, dedicated to providing a range of banking services including personal and business accounts, loans, and investment options. Customers can access user-friendly online banking tools, manage their finances efficiently, and explore various products tailored to meet their banking needs. With a strong commitment to innovation and customer service, ASB offers resources and advice to help clients make informed financial decisions. Discover helpful financial calculators, guides, and information to navigate your banking journey smoothly, all while enjoying the security of online transactions.
Rank by traffic
In March 2025, asb.co.nz saw a decrease in search traffic, reaching 399K visits, which is a decrease of 42K visits compared to the previous month. The traffic value increased to 95K, a growth of 5.1K.
For asb.co.nz, New Zealand dominates traffic with 378K visits, a decrease of 41K from the previous month, making up 94.9% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 378K | −41K | 94.9% | |||||||
| 9.0K | −677 | 2.2% | |||||||
| 2.3K | −259 | 0.5% | |||||||
| 1.7K | −165 | 0.4% | |||||||
| 1.1K | −53 | 0.2% | |||||||
asb.co.nz ranks #1 for "asb" in New Zealand and receives 141K monthly visits from this keyword alone, an increase of 4.5K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| asb | 142K | +5.0K | 141K | +4.5K | 1 | ||||
| asb login | 25K | 25K | +101 | 1 | |||||
| asb bank | 18K | +1.0K | 17K | +1.1K | 1 | ||||
| asb mortgage calculator | 6.4K | +400 | 7.1K | +3.2K | 1 | ||||
| asb term deposit rates | 4.8K | 5.2K | −47 | 1 | |||||
bnz.co.nz, kiwibank.co.nz and anz.co.nz rank in the top 10 organic search results for the same keywords that asb.co.nz gets the most traffic from. Discover more competitors of asb.co.nz.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| bnz.co.nz | 485K | 2.2K | |||||||
| kiwibank.co.nz | 267K | 1.2K | |||||||
| anz.co.nz | 805K | 1.7K | |||||||
| westpac.co.nz | 872K | 1.8K | |||||||
| tsb.co.nz | 37K | 221 | |||||||
As of March 2025, asb.co.nz's Domain Rating is 73. asb.co.nz is linked by 3.2K websites, indicating an increase of 68 referring sites from the previous month.
Get an in-depth look at the organic search traffic and backlink profile of any website or URL.