Google Pigeon is a name given to Google’s local search algorithm update released in 2014. It is considered the most significant update to Google’s local search.
This update applied the ranking signals and factors used in organic search to the local search algorithm, which improved the quality of the local search results. Also, it improved location and distance as ranking factors for local queries.
The update affected both Google’s Web search and Maps search.
Google Penguin was the most notable step towards better local search results in Google. Since 2014, Google’s local search got many other confirmed and unconfirmed updates that made Google’s local search arguably the best solution for finding local businesses and places.