Explicit content
itch.io is an open marketplace for independent game developers to publish, share, and sell their games. Discover a diverse range of unique titles, from cutting-edge indie games to quirky experimental experiences, all crafted by passionate creators. Whether you’re seeking free games, paying for that special gem, or exploring game jams, itch.io provides a platform where both developers and players can connect. Engage in a vibrant community that values creativity and innovation, and enjoy an endless library of games across various genres and styles. Join today to explore, support indie developers, and experience the future of gaming.
Rank by traffic
In July 2025, itch.io saw an increase in search traffic, reaching 6.4M visits, which is an increase of 146K visits compared to the previous month. The traffic value increased to 1.1M, a growth of 64K.
For itch.io, United States dominates traffic with 2.7M visits, an increase of 196K from the previous month, making up 42.8% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 2.7M | +196K | 42.8% | |||||||
| 396K | −26K | 6.2% | |||||||
| 273K | +4.9K | 4.3% | |||||||
| 257K | +5.2K | 4.0% | |||||||
| 220K | −3.4K | 3.4% | |||||||
itch.io ranks #1 for "friday night funkin" in United States and receives 108K monthly visits from this keyword alone, an increase of 86K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| friday night funkin | 300K | 108K | +86K | 5 → 1 | |||||
| itch io | 77K | −2.0K | 73K | −1.9K | 1 | ||||
| baldi's basics | 105K | −30K | 73K | +73K | 5 → 1 | ||||
| itch.io | 74K | −3.0K | 73K | −3.5K | 1 | ||||
| dordle | 194K | 28K | −42K | 1 → 2 | |||||
steampowered.com, porngameshub.com and f95zone.to rank in the top 10 organic search results for the same keywords that itch.io gets the most traffic from. Discover more competitors of itch.io.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| steampowered.com | 101M | 243K | |||||||
| porngameshub.com | 3.4M | 4.3K | |||||||
| f95zone.to | 1.6M | 35K | |||||||
| patreon.com | 5.4M | 346K | |||||||
| lewdzone.com | 435K | 8.0K | |||||||
As of July 2025, itch.io's Domain Rating is 91. itch.io is linked by 109K websites, indicating a decrease of 769 referring sites from the previous month.
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