hmrc.gov.uk

HM Revenue & Customs - GOV.UK

HMRC.gov.uk is the official website of Her Majesty's Revenue and Customs, the UK government department responsible for the administration and collection of taxes. The site provides essential information and services for individuals and businesses regarding tax obligations, compliance, benefits, and duties. Users can find resources related to income tax, VAT, corporation tax, and more, along with tools to manage tax affairs efficiently. Additionally, HMRC offers guidance on topics such as employment and self-assessment, making it a vital resource for taxpayers looking to understand their rights and responsibilities within the UK tax system.

Rank by traffic

Search Traffic for hmrc.gov.uk

July 2025

In July 2025, hmrc.gov.uk saw a decrease in search traffic, reaching 167K visits, which is a decrease of 34K visits compared to the previous month. The traffic value decreased to 110K, a reduction of 18K.

Traffic
167
K
34K
Traffic value
$110K
18K
Keywords
306K

Traffic by location for hmrc.gov.uk

For hmrc.gov.uk, United Kingdom dominates traffic with 160K visits, a decrease of 33K from the previous month, making up 95.8% of the total traffic.

Location

Traffic

Share

160K33K95.8%
2.7K2991.5%
5452300.3%
393830.2%
301860.1%
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Top keywords for hmrc.gov.uk

United Kingdom

hmrc.gov.uk ranks #1 for "ebay uk" in United Kingdom and receives 185K monthly visits from this keyword alone, an increase of 13K from the previous month.

Keyword

Volume

Traffic

Position

ebay uk4.5M+110K185K+13K

2

vinted2.1M+20K101K+860

3

government gateway268K58K+33K

5

universal credit login2.5M+2.5M57K+57K

5

universal credit sign in806K+14K57K+21K

8 →

7

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Top competing websites of hmrc.gov.uk

United Kingdom

litrg.org.uk, taxscouts.com and rossmartin.co.uk rank in the top 10 organic search results for the same keywords that hmrc.gov.uk gets the most traffic from. Discover more competitors of hmrc.gov.uk.

Website

Traffic

Pages

litrg.org.uk220K735
taxscouts.com78K694
rossmartin.co.uk53K2.4K
crunch.co.uk91K1.1K
gosimpletax.com45K469
See more competitors & alternatives →

Backlink Profile of hmrc.gov.uk

July 2025

As of July 2025, hmrc.gov.uk's Domain Rating is 86. hmrc.gov.uk is linked by 23K websites, indicating a decrease of 486 referring sites from the previous month.

Domain Rating
86
Linking websites
23K
486

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