Explore the official website of the Chiefs, a prominent rugby team based in New Zealand. Discover the latest news, match fixtures, and player profiles that bring the excitement of rugby to fans worldwide. Stay connected with live updates and in-depth analysis, as well as exclusive behind-the-scenes content showcasing the team's journey throughout the season. Engage with the vibrant community of supporters and find out how you can be a part of the action, whether you're attending a match or participating in fan events.
Rank by traffic
In May 2025, chiefs.co.nz saw an increase in search traffic, reaching 34K visits, which is an increase of 389 visits compared to the previous month. The traffic value increased to 6.2K, a growth of 761.
For chiefs.co.nz, New Zealand dominates traffic with 29K visits, an increase of 165 from the previous month, making up 85.3% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 29K | +165 | 85.3% | |||||||
| 1.8K | +11 | 5.4% | |||||||
| 1.5K | −185 | 4.2% | |||||||
| 599 | +124 | 1.7% | |||||||
| 286 | +57 | 0.8% | |||||||
chiefs.co.nz ranks #1 for "chiefs" in New Zealand and receives 3.9K monthly visits from this keyword alone, a decrease of 994 from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| chiefs | 6.6K | −4.4K | 3.9K | −994 | 1 | ||||
| chiefs rugby | 2.6K | −1.9K | 1.4K | −978 | 1 | ||||
| chiefs vs hurricanes | 4.3K | 929 | +775 | 6 → 1 | |||||
| chiefs vs reds | 3.5K | 776 | +717 | 11 → 1 | |||||
| cortez ratima | 1.9K | +1.2K | 750 | +479 | 1 | ||||
crusaders.co.nz, superrugby.co.nz and hurricanes.co.nz rank in the top 10 organic search results for the same keywords that chiefs.co.nz gets the most traffic from. Discover more competitors of chiefs.co.nz.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| crusaders.co.nz | 50K | 478 | |||||||
| superrugby.co.nz | 44K | 344 | |||||||
| hurricanes.co.nz | 31K | 515 | |||||||
| blues.rugby | 27K | 340 | |||||||
| super.rugby | 546K | 1.1K | |||||||
As of May 2025, chiefs.co.nz's Domain Rating is 51. chiefs.co.nz is linked by 1.0K websites, indicating an increase of 67 referring sites from the previous month.
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