Zalando.it is your ultimate online destination for fashion, offering a vast selection of clothing, shoes, accessories, and more from top brands and designers. Whether you're seeking the latest trends, classic styles, or seasonal essentials, Zalando provides a seamless shopping experience with user-friendly navigation and personalized recommendations. Enjoy fast delivery, easy returns, and exceptional customer service as you elevate your wardrobe and express your unique style with confidence. Discover exclusive deals and stay updated with the newest arrivals to ensure you never miss out on your favorite fashions. Shop now and redefine your look with Zalando.
Rank by traffic
In June 2025, zalando.it saw a decrease in search traffic, reaching 4.4M visits, which is a decrease of 71K visits compared to the previous month. The traffic value increased to 360K, a growth of 11K.
For zalando.it, Italy dominates traffic with 4.4M visits, a decrease of 73K from the previous month, making up 98.7% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 4.4M | −73K | 98.7% | |||||||
| 37K | +981 | 0.8% | |||||||
| 4.7K | +42 | 0.1% | |||||||
| 2.5K | +37 | 0% | |||||||
| 2.0K | +89 | 0% | |||||||
zalando.it ranks #1 for "zalando" in Italy and receives 1.3M monthly visits from this keyword alone, an increase of 61K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| zalando | 1.3M | +60K | 1.3M | +61K | 1 | ||||
| adidas campus | 192K | −13K | 37K | +15K | 2 | ||||
| borse | 46K | +3.0K | 25K | +1.6K | 1 | ||||
| birkenstock saldi | 28K | +17K | 24K | +15K | 1 | ||||
| nike | 371K | 22K | −1.9K | 3 → 8 | |||||
asos.com, zara.com and jdsports.it rank in the top 10 organic search results for the same keywords that zalando.it gets the most traffic from. Discover more competitors of zalando.it.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| asos.com | 12M | 56K | |||||||
| zara.com | 32M | 45K | |||||||
| jdsports.it | 799K | 17K | |||||||
| escarpe.it | 244K | 23K | |||||||
| nike.com | 71M | 80K | |||||||
As of June 2025, zalando.it's Domain Rating is 71. zalando.it is linked by 3.4K websites, indicating a decrease of 2 referring sites from the previous month.
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