The Ahrefs Blog

Expand your SEO and marketing knowledge with detailed tutorials and case studies.

Generative Engines Are Breaking Web Analytics and Hurting Their Future

AI Content Marketing 101: Strategies from Someone Who Lives It

An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied)

The SEO Bots That ~140 Million Websites Block the Most

Google Made It So You Can’t Track Clicks From AI Mode

Rank Tracker 2.0, Always-on Site Audits, and more (April 2025)

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Actionable digital marketing tutorials on SEO and YouTube marketing.
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