The top 10 most visited shopping websites in Japan by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | rakuten.co.jp | 114M | −734K | ||
| 2 | amazon.co.jp | 105M | +881K | ||
| 3 | my-best.com | 24M | +402K | ||
| 4 | kakaku.com | 23M | +185K | ||
| 5 | mercari.com | 13M | −402K | ||
| 6 | play.google.com | 12M | +298K | ||
| 7 | p-world.co.jp | 7.5M | −499K | ||
| 8 | biccamera.com | 7.0M | +226K | ||
| 9 | New | zozo.jp | 6.0M | +986K | |
| 10 | ↓1 | biglobe.ne.jp | 5.5M | +105K |
Websites that changed positions within the top 10 rankings in October 2024.
Rank | Website | Change | |
|---|---|---|---|
| 9 | zozo.jp | ↑2 | |
| 1 | rakuten.co.jp | ||
| 2 | amazon.co.jp |
Rank | Website | Change | |
|---|---|---|---|
| 10 | biglobe.ne.jp | ↓1 | |
| 1 | rakuten.co.jp | ||
| 2 | amazon.co.jp |
Or get a free Ahrefs Webmaster Tools account →