Under Armour is a leading sports apparel and footwear brand dedicated to empowering athletes with innovative and high-performance products. The website offers a comprehensive range of gear suited for various sports and fitness activities, ensuring that you have the support and comfort needed to push your limits. With a focus on quality and technology, Under Armour provides everything from moisture-wicking clothing to advanced footwear designed to enhance performance, making it a go-to destination for those pursuing an active lifestyle.
Explore the latest collections, limited-edition releases, and collaborations that reflect the brand's commitment to style and function. The site features detailed product descriptions, customer reviews, and fit guides to help you choose the perfect gear for your needs. Additionally, you can find information on the brand's initiatives in sustainability and community engagement, showcasing Under Armour's dedication not only to athletes but also to the environment and social responsibility. Experience the synergy of performance and innovation at Under Armour's online store, where every athlete can find their fit.
Rank by traffic
In January 2025, underarmour.com saw a decrease in search traffic, reaching 2.2M visits, which is a decrease of 328K visits compared to the previous month. The traffic value decreased to 836K, a reduction of 104K.
For underarmour.com, United States dominates traffic with 1.8M visits, a decrease of 315K from the previous month, making up 80.4% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 1.8M | −315K | 80.4% | |||||||
| 78K | −6.0K | 3.5% | |||||||
| 37K | +300 | 1.7% | |||||||
| 19K | −2.9K | 0.9% | |||||||
| 16K | +2.3K | 0.7% | |||||||
underarmour.com ranks #1 for "under armour" in United States and receives 262K monthly visits from this keyword alone, an increase of 11K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| under armour | 614K | +64K | 262K | +11K | 1 | ||||
| under armour outlet | 83K | +15K | 65K | +12K | 1 | ||||
| underarmour | 48K | +4.0K | 42K | +19K | 1 | ||||
| under armor | 50K | +5.0K | 24K | +2.5K | 1 | ||||
| underarmor | 18K | +1.0K | 14K | +1.0K | 1 | ||||
dickssportinggoods.com, underarmour.fr and underarmour.co.uk rank in the top 10 organic search results for the same keywords that underarmour.com gets the most traffic from. Discover more competitors of underarmour.com.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| dickssportinggoods.com | 11M | 140K | |||||||
| underarmour.fr | 694K | 448 | |||||||
| underarmour.co.uk | 514K | 517 | |||||||
| footkorner.com | 283K | 1.5K | |||||||
| underarmour.ca | 277K | 933 | |||||||
As of January 2025, underarmour.com's Domain Rating is 82. underarmour.com is linked by 26K websites, indicating an increase of 201 referring sites from the previous month.
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