Substack is a platform that empowers writers and creators to publish their work directly to their audience through newsletters. It offers a user-friendly interface that allows individuals to easily create, distribute, and monetize their content. With Substack, writers can build a loyal subscriber base, engage with their readers, and generate income through subscription models. The platform supports a diverse range of topics, making it a vibrant space for both established and emerging voices in journalism, fiction, and various other fields. Whether you're a seasoned writer or just starting out, Substack provides the tools and community to help you thrive in the digital publishing landscape.
Rank by traffic
In January 2025, substack.com saw an increase in search traffic, reaching 2.3M visits, which is an increase of 162K visits compared to the previous month. The traffic value decreased to 878K, a reduction of 17K.
For substack.com, United States dominates traffic with 1.7M visits, an increase of 73K from the previous month, making up 71.5% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 1.7M | +73K | 71.5% | |||||||
| 179K | +21K | 7.6% | |||||||
| 96K | +8.5K | 4.1% | |||||||
| 57K | +2.9K | 2.4% | |||||||
| 50K | −2.2K | 2.1% | |||||||
substack.com ranks #1 for "substack" in United States and receives 167K monthly visits from this keyword alone, an increase of 7.1K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| substack | 167K | +7.0K | 167K | +7.1K | 1 | ||||
| covid | 412K | +284K | 29K | +18K | 1 | ||||
| hurricane | 550K | +550K | 20K | +20K | 1 | ||||
| heather cox richardson | 51K | 20K | +16K | 3 → 1 | |||||
| nfl | 4.0M | +4.0M | 18K | +18K | 3 | ||||
garybrecka.com, popupbagels.com and awaken180weightloss.com rank in the top 10 organic search results for the same keywords that substack.com gets the most traffic from. Discover more competitors of substack.com.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| garybrecka.com | 58K | 16 | |||||||
| popupbagels.com | 11K | 14 | |||||||
| awaken180weightloss.com | 5.2K | 130 | |||||||
| howdybagel.com | 613 | 71 | |||||||
| readsom.com | 528 | 127 | |||||||
As of January 2025, substack.com's Domain Rating is 92. substack.com is linked by 334K websites, indicating an increase of 7.1K referring sites from the previous month.
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