SmartAsset is an innovative financial technology company that provides comprehensive financial tools and resources to help users make informed decisions about their personal finances. The website offers a range of calculators, guides, and personalized advice on key financial topics such as retirement planning, investing, and home buying. By leveraging advanced algorithms and extensive data, SmartAsset aims to simplify complex financial concepts, enabling users to achieve their financial goals with confidence. Whether you're looking to plan for your future, understand investment options, or compare financial products, SmartAsset serves as a valuable resource for navigating the financial landscape.
Rank by traffic
In February 2025, smartasset.com saw a decrease in search traffic, reaching 3.9M visits, which is a decrease of 62K visits compared to the previous month. The traffic value decreased to 4.4M, a reduction of 645K.
For smartasset.com, United States dominates traffic with 3.6M visits, a decrease of 67K from the previous month, making up 93.9% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 3.6M | −67K | 93.9% | |||||||
| 50K | +668 | 1.3% | |||||||
| 41K | −129 | 1.0% | |||||||
| 25K | +3.2K | 0.6% | |||||||
| 14K | −1.2K | 0.3% | |||||||
smartasset.com ranks #1 for "paycheck calculator" in United States and receives 423K monthly visits from this keyword alone, a decrease of 3.4K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| paycheck calculator | 414K | −4.0K | 423K | −3.4K | 1 | ||||
| tax calculator | 140K | 122K | +26K | 2 → 1 | |||||
| investment calculator | 273K | +9.0K | 60K | +2.1K | 2 | ||||
| income tax calculator | 91K | +2.0K | 56K | +5.4K | 1 | ||||
| take home pay calculator | 61K | 37K | +14K | 2 → 1 | |||||
adp.com, gusto.com and taxfoundation.org rank in the top 10 organic search results for the same keywords that smartasset.com gets the most traffic from. Discover more competitors of smartasset.com.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| adp.com | 10M | 20K | |||||||
| gusto.com | 1.1M | 9.4K | |||||||
| taxfoundation.org | 1.0M | 5.2K | |||||||
| paycheckcity.com | 373K | 1.3K | |||||||
| netchex.com | 134K | 436 | |||||||
As of February 2025, smartasset.com's Domain Rating is 83. smartasset.com is linked by 35K websites, indicating an increase of 1.7K referring sites from the previous month.
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