Ruger.com is the official website of Sturm, Ruger & Co., Inc., a leading American firearms manufacturer known for its commitment to quality, innovation, and integrity in the production of firearms. Visitors to the site can explore a wide range of Ruger's products, including rifles, pistols, and revolvers, as well as access valuable resources like safety information, product manuals, and customer service support. With an emphasis on responsible firearm ownership and education, Ruger.com serves as a hub for both seasoned enthusiasts and new gun owners, providing insights into the latest offerings and advancements in firearms technology. Whether you are looking to purchase a new firearm or seeking detailed guidance on Ruger’s extensive product lineup, the website delivers everything you need to make informed decisions.
Rank by traffic
In January 2025, ruger.com saw an increase in search traffic, reaching 1.3M visits, which is an increase of 102K visits compared to the previous month. The traffic value increased to 14K, a growth of 2.6K.
For ruger.com, United States dominates traffic with 1.2M visits, an increase of 94K from the previous month, making up 95.5% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 1.2M | +94K | 95.5% | |||||||
| 16K | +4.0K | 1.2% | |||||||
| 5.4K | +237 | 0.4% | |||||||
| 3.5K | +963 | 0.2% | |||||||
| 2.2K | +1.7K | 0.1% | |||||||
ruger.com ranks #1 for "ruger" in United States and receives 82K monthly visits from this keyword alone, a decrease of 1.1K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| ruger | 142K | −2.0K | 82K | −1.1K | 1 | ||||
| ruger 10/22 | 55K | +3.0K | 29K | −7.5K | 1 | ||||
| ruger mark iv | 25K | 21K | +2.0K | 1 | |||||
| ruger lcp | 32K | +1.0K | 20K | −2.6K | 1 | ||||
| ruger security 9 | 25K | −3.0K | 17K | −2.4K | 1 | ||||
academy.com, gunbroker.com and cabelas.com rank in the top 10 organic search results for the same keywords that ruger.com gets the most traffic from. Discover more competitors of ruger.com.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| academy.com | 4.9M | 56K | |||||||
| gunbroker.com | 2.5M | 44K | |||||||
| cabelas.com | 2.0M | 60K | |||||||
| sportsmans.com | 1.5M | 41K | |||||||
| sportsmansoutdoorsuperstore.com | 376K | 35K | |||||||
As of January 2025, ruger.com's Domain Rating is 75, reflecting an increase of 1 point since the previous month. ruger.com is linked by 7.1K websites, indicating an increase of 187 referring sites from the previous month.
Get an in-depth look at the organic search traffic and backlink profile of any website or URL.