Policybazaar.com is India’s leading insurance aggregator, providing users with a seamless platform to compare and purchase various insurance products. With a user-friendly interface, consumers can easily navigate through a wide range of insurance plans, including health, life, car, and travel insurance. The site equips users with comprehensive information, insightful reviews, and expert guidance, ensuring informed decision-making for their insurance needs. Whether you're looking to secure your family’s future or protect your assets, Policybazaar simplifies the process, helping you find the most suitable and affordable insurance options tailored to your requirements.
Rank by traffic
In February 2025, policybazaar.com saw an increase in search traffic, reaching 5.8M visits, which is an increase of 582K visits compared to the previous month. The traffic value increased to 1.9M, a growth of 158K.
For policybazaar.com, India dominates traffic with 5.6M visits, an increase of 570K from the previous month, making up 96.5% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 5.6M | +570K | 96.5% | |||||||
| 39K | +1.6K | 0.6% | |||||||
| 38K | −1.6K | 0.6% | |||||||
| 16K | +379 | 0.2% | |||||||
| 14K | +1.0K | 0.2% | |||||||
policybazaar.com ranks #1 for "policy bazaar" in India and receives 460K monthly visits from this keyword alone, a decrease of 48K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| policy bazaar | 462K | −49K | 460K | −48K | 1 | ||||
| policybazaar | 288K | +13K | 281K | +12K | 1 | ||||
| health insurance | 122K | +6.0K | 73K | +3.5K | 1 | ||||
| health insurance plans | 34K | +2.0K | 28K | +11K | 1 | ||||
| ifsc code | 259K | +37K | 28K | +4.0K | 2 | ||||
licindia.in, acko.com and cars24.com rank in the top 10 organic search results for the same keywords that policybazaar.com gets the most traffic from. Discover more competitors of policybazaar.com.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| licindia.in | 7.2M | 6.4K | |||||||
| acko.com | 2.0M | 11K | |||||||
| cars24.com | 1.9M | 29K | |||||||
| drivespark.com | 890K | 76K | |||||||
| coverfox.com | 411K | 6.7K | |||||||
As of February 2025, policybazaar.com's Domain Rating is 74. policybazaar.com is linked by 7.5K websites, indicating an increase of 311 referring sites from the previous month.
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