Explore the Natural History Museum's official website, where you can delve into the wonders of the natural world. Discover a vast collection of exhibits, from ancient fossils to stunning gemstones, and learn about the planet's biodiversity through engaging articles and interactive features. Stay updated on upcoming events, educational programs, and exhibitions that inspire curiosity and foster a deeper understanding of our environment. Whether you're planning a visit or exploring from home, the NHM website offers a wealth of resources for nature enthusiasts of all ages.
Rank by traffic
In March 2025, nhm.ac.uk saw an increase in search traffic, reaching 1.3M visits, which is an increase of 45K visits compared to the previous month. The traffic value increased to 388K, a growth of 33K.
For nhm.ac.uk, United States dominates traffic with 562K visits, an increase of 58K from the previous month, making up 43.7% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 562K | +58K | 43.7% | |||||||
| 385K | −36K | 30.0% | |||||||
| 70K | +5.9K | 5.4% | |||||||
| 40K | +5.8K | 3.1% | |||||||
| 33K | +3.1K | 2.6% | |||||||
nhm.ac.uk ranks #1 for "velociraptor" in United States and receives 26K monthly visits from this keyword alone, a decrease of 2.4K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| velociraptor | 136K | −12K | 26K | −2.4K | 1 | ||||
| axolotl | 1.4M | 21K | −273K | 1 → 4 | |||||
| dilophosaurus | 67K | −4.0K | 19K | −1.1K | 1 | ||||
| dinosaurs | 189K | +2.0K | 10K | +3.1K | 5 → 3 | ||||
| dinosaur names | 28K | −1.0K | 8.6K | −234 | 1 | ||||
discoverwildlife.com, amnh.org and australian.museum rank in the top 10 organic search results for the same keywords that nhm.ac.uk gets the most traffic from. Discover more competitors of nhm.ac.uk.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| discoverwildlife.com | 661K | 3.0K | |||||||
| amnh.org | 1.0M | 8.7K | |||||||
| australian.museum | 1.1M | 4.6K | |||||||
| discovermagazine.com | 384K | 13K | |||||||
| livescience.com | 1.7M | 34K | |||||||
As of March 2025, nhm.ac.uk's Domain Rating is 84. nhm.ac.uk is linked by 52K websites, indicating an increase of 1.5K referring sites from the previous month.
Get an in-depth look at the organic search traffic and backlink profile of any website or URL.