Defense.gov is the official website of the United States Department of Defense. It provides comprehensive information about the U.S. military, defense policy, national security, and the various branches of the armed forces. Visitors can explore the latest news, official statements, and updates on military operations, budgets, and strategic initiatives. The site also offers resources for veterans, families, and those interested in a career in the defense sector, highlighting the roles and responsibilities of military personnel and the department's commitment to national safety and security. Interactive features include access to multimedia content, reports, and a portal for public engagement with defense-related topics.
Rank by traffic
In March 2025, defense.gov saw a decrease in search traffic, reaching 1.9M visits, which is a decrease of 124K visits compared to the previous month. The traffic value decreased to 1.2M, a reduction of 84K.
For defense.gov, United States dominates traffic with 1.7M visits, a decrease of 131K from the previous month, making up 88.1% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 1.7M | −131K | 88.1% | |||||||
| 39K | +6.0K | 2.0% | |||||||
| 37K | +7.2K | 1.9% | |||||||
| 26K | −20K | 1.3% | |||||||
| 19K | +3.3K | 1.0% | |||||||
defense.gov ranks #1 for "john kirby" in United States and receives 18K monthly visits from this keyword alone, an increase of 3.2K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| john kirby | 40K | +6.0K | 18K | +3.2K | 1 | ||||
| military pay chart 2024 | 45K | 17K | −3.5K | 1 | |||||
| mark milley | 25K | −29K | 14K | −16K | 1 | ||||
| military pay chart 2023 | 31K | 13K | +169 | 1 | |||||
| pentagon | 158K | −7.0K | 13K | −861 | 1 | ||||
military.com, army.mil and af.mil rank in the top 10 organic search results for the same keywords that defense.gov gets the most traffic from. Discover more competitors of defense.gov.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| military.com | 896K | 40K | |||||||
| army.mil | 2.8M | 186K | |||||||
| af.mil | 2.2M | 206K | |||||||
| marines.mil | 893K | 70K | |||||||
| militaryonesource.mil | 417K | 9.2K | |||||||
As of March 2025, defense.gov's Domain Rating is 89. defense.gov is linked by 131K websites, indicating an increase of 4.6K referring sites from the previous month.
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