Discover the timeless elegance and rugged durability of Barbour, a brand synonymous with British heritage and outdoor lifestyle. Explore our extensive collection of premium outerwear, including the iconic waxed jackets, stylish coats, and versatile accessories designed to withstand the elements while keeping you fashionable. Whether you're navigating the countryside or strolling through the city, Barbour offers a perfect blend of tradition and modernity, ensuring you look and feel your best in any setting. Shop now to find your ideal piece that embodies quality craftsmanship and enduring style.
Rank by traffic
In January 2025, barbour.com saw an increase in search traffic, reaching 1.7M visits, which is an increase of 113K visits compared to the previous month. The traffic value increased to 330K, a growth of 32K.
For barbour.com, United Kingdom dominates traffic with 817K visits, an increase of 132K from the previous month, making up 49.2% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 817K | +132K | 49.2% | |||||||
| 279K | +11K | 16.8% | |||||||
| 125K | −3.9K | 7.5% | |||||||
| 100K | −9.7K | 6.0% | |||||||
| 62K | −8.8K | 3.7% | |||||||
barbour.com ranks #1 for "barbour" in United Kingdom and receives 34K monthly visits from this keyword alone, an increase of 2.1K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| barbour | 71K | +4.0K | 34K | +2.1K | 1 | ||||
| barbour jacket | 14K | +2.0K | 6.1K | −4.8K | 1 | ||||
| barbour jacket women | 8.4K | +600 | 5.7K | +267 | 1 | ||||
| barbour uk | 4.8K | +100 | 4.9K | +2.2K | 1 | ||||
| barbour sale | 5.4K | +400 | 4.6K | +2.5K | 1 | ||||
ganni.com, orvis.com and outdoorandcountry.co.uk rank in the top 10 organic search results for the same keywords that barbour.com gets the most traffic from. Discover more competitors of barbour.com.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| ganni.com | 778K | 8.3K | |||||||
| orvis.com | 420K | 11K | |||||||
| outdoorandcountry.co.uk | 151K | 2.6K | |||||||
| dubarry.com | 88K | 1.3K | |||||||
| lechameau.com | 65K | 592 | |||||||
As of January 2025, barbour.com's Domain Rating is 73. barbour.com is linked by 11K websites, indicating an increase of 102 referring sites from the previous month.
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