ABFRL.in is the official website of Aditya Birla Fashion & Retail Limited, a leading player in the Indian fashion and retail industry. The site showcases a diverse range of brands and products, catering to various segments of the market, from premium to affordable fashion. Visitors can explore the latest collections, trends, and styles across categories such as apparel, accessories, and footwear. With a focus on quality and innovation, ABFRL aims to provide a seamless shopping experience, combining contemporary designs with traditional craftsmanship. The website also features insights into the company's sustainability initiatives and commitment to responsible fashion, making it a go-to destination for fashion enthusiasts looking to stay ahead in style while being mindful of their choices.
Rank by traffic
In January 2025, abfrl.in saw a decrease in search traffic, reaching 1.6M visits, which is a decrease of 30K visits compared to the previous month. The traffic value decreased to 32K, a reduction of 2.6K.
For abfrl.in, India dominates traffic with 1.6M visits, a decrease of 30K from the previous month, making up 98.2% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 1.6M | −30K | 98.2% | |||||||
| 7.7K | −329 | 0.4% | |||||||
| 2.7K | −59 | 0.1% | |||||||
| 2.0K | +55 | 0.1% | |||||||
| 2.0K | −225 | 0.1% | |||||||
abfrl.in ranks #1 for "allen solly" in India and receives 88K monthly visits from this keyword alone, an increase of 24K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| allen solly | 148K | +40K | 88K | +24K | 1 | ||||
| peter england | 102K | +4.0K | 64K | +2.3K | 1 | ||||
| louis philippe | 101K | +3.0K | 51K | +1.5K | 1 | ||||
| van heusen | 90K | −2.0K | 43K | −10K | 1 | ||||
| blazer for men | 177K | −3.0K | 22K | +746 | 2 | ||||
myntra.com, ajio.com and ae.com rank in the top 10 organic search results for the same keywords that abfrl.in gets the most traffic from. Discover more competitors of abfrl.in.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| myntra.com | 18M | 318K | |||||||
| ajio.com | 5.3M | 218K | |||||||
| ae.com | 3.9M | 3.3K | |||||||
| reebok.eu | 652K | 600 | |||||||
| reebok.com | 603K | 1.2K | |||||||
As of January 2025, abfrl.in's Domain Rating is 57, reflecting an increase of 1 point since the previous month. abfrl.in is linked by 1.4K websites, indicating an increase of 46 referring sites from the previous month.
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