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Top Google searches (as of April 2019)

Tim Soulo
Tim is the CMO and Product advisor at Ahrefs. But most importantly he’s the biggest fanboy and the truest evangelist of the company. Learn more about Tim

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  • Referring domains 125
  • Organic traffic 14279
Data from Content Explorer tool.
    Are you wondering what people in the United States (and around the World) are searching for the most? Then you’re in luck!

    We’ve just uploaded fresh data from the previous month into Keywords Explorer—our monstrous keywords database—and naturally, we wanted to know which Google searches were most popular this month.

    Sidenote.
    the total size of Ahrefs’ keywords database is now 7.8 BILLION keywords (3.3 billion of which are Google search queries from the United States alone). Which makes our database the biggest one in our industry.

    We have pulled two lists for the United States:

    • Top100 most searched keywords in the US—a list of terms with the highest average monthly search volume as of today;
    • Top100 new keywords in the US—a list of the most popular search queries that we haven’t seen up until last month.

    And then we also pulled worldwide data, which turned out quite interesting as well.

    So here you go:

    Top 100 Google search queries in the US (as of April 2019)

    Unsurprisingly, this list is almost entirely dominated by branded searches. But we have decided to leave the list as is so that you could see the full picture.

    #KeywordSearch VolumeReturn Rate
    1facebook234,800,00011.42
    2youtube194,800,0006.61
    3amazon103,500,0004.54
    4gmail91,900,0005.7
    5google84,790,0004.41
    6ebay58,820,0004.76
    7yahoo56,920,0008.39
    8weather53,120,0005.22
    9craigslist52,310,0004.46
    10yahoo mail50,870,0006.56
    11google maps41,400,0003.83
    12netflix38,910,0003.45
    13walmart38,780,0002.72
    14google translate37,440,0005.37
    15google docs29,210,0005.14
    16news27,820,0009.34
    17translate26,160,0005.29
    18home depot24,900,0002.66
    19cnn24,680,0007.16
    20hotmail24,010,0006.17
    21facebook login23,920,0006.07
    22fox news23,040,0008.54
    23google drive22,080,0004.19
    24calculator21,860,0004.75
    25maps20,660,0003.32
    26msn20,240,00012.38
    27usps tracking19,780,0003.37
    28google classroom18,280,0004.82
    29lowes17,880,0002.61
    30paypal17,250,0002.52
    31target17,060,0002.27
    32instagram16,630,0002.48
    33bank of america16,530,0004.2
    34espn16,500,0005.95
    35aol mail16,160,00010.6
    36wells fargo15,580,0004.24
    37entertainment15,570,0005.22
    38pinterest14,990,0003.03
    39zillow14,770,0002.74
    40twitter14,250,0003.22
    41you tube14,100,0004.81
    42best buy14,040,0002
    43indeed13,730,0003.38
    44speed test13,600,0002.86
    45trump13,330,00010.05
    46roblox12,910,0004.73
    47linkedin12,740,0002.69
    48youtube to mp312,030,0003.64
    49sports11,900,0003.8
    50amazon prime11,300,0002.52
    51aol10,870,00010.62
    52chase10,670,0004.08
    53capital one10,630,0003.15
    54costco10,370,0002.27
    55ups tracking10,270,0002.48
    56nba10,170,0009.49
    57reddit9,960,0003.82
    58pandora9,950,0002.71
    59kohls9,840,0002.47
    60hulu9,670,0002.29
    61traductor9,640,0007.65
    62bing9,590,0005.68
    63nfl9,060,0005.9
    64american airlines8,900,0002.31
    65finance8,850,00013.56
    66usps8,590,0002.16
    67etsy8,490,0002.58
    68pizza hut8,340,0001.94
    69twitch8,160,0003.03
    70airbnb8,110,0002.13
    71fb8,110,00012.16
    72macys7,890,0002.61
    73google flights7,800,0004.05
    74dominos7,790,0002
    75spotify7,750,0001.75
    76google scholar7,600,0004.39
    77123movies7,510,0003.55
    78expedia7,500,0002.39
    79wells fargo login7,410,0004.04
    80verizon7,080,0001.96
    81fedex tracking7,020,0002.44
    82facebook log in6,910,0004.77
    83you6,840,0002.36
    84united airlines6,780,0002.06
    85google news6,620,0008.2
    86bed bath and beyond6,590,0001.85
    87discord6,410,0002.27
    88outlook6,350,0002.9
    89walgreens6,270,0001.85
    90restaurants near me6,140,0002.12
    91credit karma6,090,0002.18
    92gamestop6,030,0002.1
    93pof6,020,0009.83
    94mapquest5,990,0002.33
    95southwest5,950,0002.2
    96xfinity5,870,0002.39
    97solitaire5,860,00011.27
    98turbotax5,840,0001.77
    99harbor freight5,820,0002.1
    100thesaurus5,800,0002.37
    Sidenote.
    We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries. Here’s the raw, uncensored list for those that want it. (You’ve been warned!)

    Before we move on to the next list of trending keywords, it’s important to understand the keyword metrics that we display.

    Search volume

    Search volume shows how many times a given keyword is being entered into Google per month. And, because the search demand on many keywords tends to fluctuate from month to month, the number that we give you is an annual average.

    Sidenote.
    here at Ahrefs we calculate search volumes by modeling data from Google Keyword Planner against clickstream data (learn more here). This method has proven to be quite accurate and we keep tweaking our model to achieve even better results.

    Return Rate

    Return Rate shows how often a person will search for that keyword again. It is a relative metric, so RR 3.55 doesn’t mean that people perform the same search 3–4 times a month on average.

    But Return Rate is very useful when comparing two keywords.

    For example, the keyword “spotify” has RR 1.75, which means that people rarely search for that keyword again. (Probably because they were just looking to download this app or learn what it is.)

    On the other hand, “facebook” has RR 11.42, which means that people search for it quite frequently. (Probably because many people don’t have Facebook on their bookmarks bar, and simply Google it each time they want to access it.)

    Learn more about search volume & Return Rate here.

    Top 100 NEW Google searches in the US (as of April 2019)

    This list is much more interesting because it shows things that people in the US have started to care about all of a sudden.

    #KeywordSearch VolumeKeyword Difficulty
    1powerball march 27 201950,0002
    2new zealand shooter40,00050
    3brenton tarrant33,00030
    4google stadia28,00037
    5powerball march 23 201924,0004
    6christchurch shooting18,00023
    7new zealand shooting video18,00069
    8new zealand shooter video14,00069
    9new zealand mosque shooting13,00031
    10new zealand shooter manifesto12,00061
    11sydney aiello12,00047
    12wendy madison bauer10,00020
    13dora and the lost city of gold9,00019
    14shane keisel8,7009
    15sekiro walkthrough8,0001
    16the order season 27,70021
    17duke vs ucf7,60018
    18samantha josephson7,10022
    19new zealand manifesto6,50043
    20tornadoes hit alabama6,40027
    21christchurch shooting video6,30039
    22bugatti la voiture noire6,00024
    23ncaa scores 20196,00038
    24brenton harrison tarrant5,70057
    25cadence of hyrule5,70028
    26nit selection 20195,30019
    27austin shuffield5,20012
    28taemon blair5,1004
    29mosque shooting video5,00057
    30northern rescue cast5,0009
    31sekiro headless4,9000
    32anthony comello4,8001
    33college admission scandal4,70033
    34turtle island bay4,7003
    35amberly barnett4,6008
    36back 4 blood4,60036
    37powerball march 19 20194,6005
    38us movie times4,60026
    39imane fadil4,50014
    40ncaa bracket results 20194,50044
    41operation varsity blues4,50012
    42william rick singer4,40050
    43christchurch video4,30012
    44admissions scandal4,10026
    45love death and robots review4,10028
    46new zealand mosque shooting video4,10052
    47cyclone idai4,00035
    48nit bracket 20194,00016
    49watch march madness 20194,00014
    50koenigsegg jesko3,90011
    51sekiro endings3,8003
    52justin carter music3,70010
    53spencer dam nebraska3,7007
    54us explained3,70013
    55karizma ramirez3,60017
    56luke perry funeral3,6005
    57the orville season 2 episode 113,6003
    58corrine terrone3,3002
    59persona 5 the royal3,3000
    60sekiro metacritic3,2001
    61vcu vs ucf3,2002
    62madeline mcclain missing3,1000
    63jenny sushe3,0005
    64mosque shooting livestream3,00040
    65powerball march 20 20193,0000
    66st.patrick’s 20193,00017
    672019 nit bracket2,90013
    68brenton tarrant manifesto2,90025
    69christchurch shooter2,90051
    70corinne terrone2,9003
    71iditarod 2019 standings2,90020
    72justin carter songs2,9003
    73march madness 2019 scores2,90028
    74538 march madness 20192,70023
    75liveleak new zealand2,70059
    76ps plus april 20192,70020
    77unsettled tom meme2,7000
    78division 2 masks2,6004
    79florida man challenge2,60024
    80headless sekiro2,6000
    81ncaa bracket 2019 scores2,60036
    82nebraska flooding 20192,60033
    83raniya wright2,6005
    84t1 ok good yes2,6000
    85apple arcade2,50052
    86aunt becky memes2,5002
    87big ten tournament bracket right now2,5008
    88florida man march 212,50013
    89florida man may 222,50027
    90nz shooter2,50053
    91rise of shadows cards2,5005
    92sekiro dragon rot2,5003
    93shooting new zealand2,50048
    94barr letter2,40043
    95florida man march 222,4006
    96how did luke perry die2,40054
    97luke perry fiance2,40019
    98master chief collection pc release date2,40031
    99risk of rain 2 character unlocks2,4000
    100stadia google2,40033

    What’s interesting, is that some of these new keywords had a big spike in search demand and then faded to nothing quite fast. While others seem to have a continuous search demand, that shows no signs of fading.

    sekiro walkthrough” vs “powerball march 20 2019” are two great examples:

    google trends

    I didn’t include Return Rate this time, because the vast majority of these Google searches were very close to 1.

    But I included Keyword Difficulty metric, which is super low for almost all keywords in this list (since they’re brand new).

    Keyword Difficulty

    Keyword Difficulty score shows how hard it would be to rank in top 10 search results for a given keyword (learn more here). It is based on the size and quality of the pages that already rank there.

    Given that KD scores for most of these keywords are so low, I wonder if this very article will rank for some of them?

    And that’s it for the US.

    Let’s look at what bothered people around the world.

    Top NEW Google searches around the World (as of April 2019)

    I know Ahrefs has a ton of customers from all around the world, and hopefully, everyone will find a fun keyword from their country on this list.

    #KeywordSearch VolumeCountry
    1seiichi miyake120,000gb
    2破産者マップ104,000jp
    330 jahre world wide web91,000de
    4seiichi miyake90,000de
    5seiichi miyake65,000ca
    6powerball march 27 201950,000us
    7olga ladyzhenskaya47,000vn
    8rekrut bersama.fhci bumn47,000id
    9olga ladyzhenskaya46,000ar
    10seiichi miyake45,000au
    11seiichi miyake44,000pl
    12olga ladyzhenskaya44,000au
    13seiichi miyake43,000vn
    14new zealand shooter40,000us
    15olga ladyzhenskaya36,000co
    16seiichi miyake34,000co
    17brenton tarrant33,000us
    18i̇lkbahar gündönümü28,000tr
    19google stadia28,000us
    20ผลการเลือกตั้ง 256226,000th
    21全球資訊網 world wide web25,000tw
    22powerball march 23 201924,000us
    23sekiro 攻略23,000jp
    24ตรวจหวย1มีนาคม256222,000th
    25massacre em suzano22,000br
    26brenton tarrant20,000au
    27new zealand shooting video18,000us
    28christchurch shooting18,000us
    29seiichi miyake18,000ve
    30pelis24 “pelis24.to”18,000es
    31aniversário da world wide web17,000pt
    32جميلة العلايلي16,000sa
    33olga ladyzhenskaya16,000ve
    34スパロボt 攻略16,000jp
    35brenton tarrant16,000gb
    36性格免許証16,000jp
    37olga ladyzhenskaya15,000se
    38olga ladyzhenskaya15,000pe
    39田坂真樹14,000jp
    40new zealand shooter video14,000us
    41new zealand mosque shooting13,000us
    4230 jahre world wide web12,000at
    43sydney aiello12,000us
    44brenton tarrant12,000nz
    45אולגה לדיז’נסקיה12,000il
    46new zealand shooter manifesto12,000us
    47sorteggi quarti champions 201911,000it
    48seiichi miyake11,000ch
    49golden shower traduzir11,000br
    50istanbul seçim sonuçları 201911,000tr
    51seiichi miyake11,000at
    52wendy madison bauer10,000us
    53brenton tarrant10,000id
    54gamila el alaily10,000dz
    55az 1848–49-es forradalom és szabadságharc évfordulója10,000hu
    56today ipl match 201910,000in
    57ステーキ屋松9,800jp
    58dora and the lost city of gold9,000us
    59olga ladyzhenskaya9,000ec
    60guilherme taucci monteiro8,800br
    61shane keisel8,700us
    62rian subroto8,600id
    63nego ney8,500br
    64любовь смерть и роботы смотреть8,500ru
    65seiichi miyake8,500ec
    66جميلة العلايلي8,200iq
    67seiichi miyake8,100ie
    68holi (fête des couleurs)8,100ca
    69sekiro walkthrough8,000us
    70một bước yêu vạn dặm đau7,900vn
    71gamila el alaily7,900ma
    72rekrutbersamafhcibumn com7,900id
    73斗和キセキ7,800jp
    74олга ладиженская7,800bg
    75the order season 27,700us
    76похороны началовой7,700ru
    77duke vs ucf7,600us
    78全球資訊網 world wide web7,500hk
    79kesari box office collection7,500in
    80olga ladyzhenskaya7,400ie
    81new zealand shootings7,400gb
    82ncvtmis.gov.in 20197,400in
    83gamila el alaily7,300ae
    84ataque nova zelandia7,300br
    85olga ladyzhenskaya7,300nz
    86gokmen tanis7,200nl
    87olga ladyzhenskaya7,100do
    88gamila el alaily7,100eg
    89brenton tarrant7,100tr
    90ipl live telecast 20197,100in
    91samantha josephson7,100us
    92олга ладиженскаја7,000rs
    93seiichi miyake7,000sg
    94uitslag verkiezingen 20196,900nl
    95zenfone max shot6,900br
    96mega sena 21326,900br
    97new zealand shooting video6,700gb
    98assessment ekb eg6,700eg
    99google stadia6,700gb
    100seiichi miyake6,700do

    It looks like queries related to Google’s Seiichi Miyake doodle dominate this list.

    Top NEW Google searches in YOUR niche (as of April 2019)

    Did you know that you can use the “newly discovered” feature in Keywords Explorer to find search queries (containing any “seed” keyword) that were recently added to our database?

    Keywords Explorer > enter a seed keyword > Newly discovered

    You can do some seriously cool stuff with this!

    For example, imagine that you run a movie reviews website.

    You could enter “Netflix” as your seed keyword and find all the newly‐discovered Netflix‐related terms that we discovered in the last month.

    newly discovered keywords netflix

    It looks like Netflix’s The Order is especially popular right now.

    Sidenote.
    We use clickstream data to discover new search queries, so some long‐tail keywords may come in a little delayed.

    Seriously, this is a potential goldmine of keyword opportunities. So please do play around with it and see what you can find. 🙂

    Free mini‐tool is coming soon… we (still) promise!

    Back when the original version of this article was first published (April 2017), I mentioned that we were working on a mini‐tool that would be updated with fresh data from all countries… every month.

    I’m quite embarrassed to admit it, but we still haven’t had a chance to finish making this.

    (In all honesty, we got carried away with the brand new Rank Tracker and Site Audit tools.)

    BUT it is ~80% complete—here’s a preview:

    top google searches tool new

    We’re hoping to have this ready for you soon!

    Stay tuned! 🙂

    Shows how many different websites are linking to this piece of content. As a general rule, the more websites link to you, the higher you rank in Google.

    Shows estimated monthly search traffic to this article according to Ahrefs data. The actual search traffic (as reported in Google Analytics) is usually 3-5 times bigger.



    Article stats

    • Referring domains 125
    • Organic traffic 14279
    Data from Content Explorer tool.