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Top Google searches (as of May 2019)

Tim Soulo
Tim is the CMO and Product advisor at Ahrefs. But most importantly he’s the biggest fanboy and the truest evangelist of the company. Learn more about Tim

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  • Referring domains 130
  • Organic traffic 13484
Data from Content Explorer tool.
    Are you wondering what people in the United States (and around the World) are searching for the most? Then you’re in luck!

    We’ve just uploaded fresh data from the previous month into Keywords Explorer—our monstrous keywords database—and naturally, we wanted to know which Google searches were most popular this month.

    Sidenote.
    the total size of Ahrefs’ keywords database is now 7.9 BILLION keywords (3.3 billion of which are Google search queries from the United States alone). Which makes our database the biggest one in our industry.

    We have pulled two lists for the United States:

    • Top 100 most searched keywords in the US—a list of terms with the highest average monthly search volume as of today;
    • Top 100 new keywords in the US—a list of the most popular search queries that we haven’t seen up until last month.

    And then we also pulled worldwide data, which turned out quite interesting as well.

    So here you go:

    Top 100 Google search queries in the US (as of May 2019)

    Unsurprisingly, this list is almost entirely dominated by branded searches. But we have decided to leave the list as is so that you could see the full picture.

    #KeywordSearch VolumeReturn Rate
    1facebook233,200,00011.47
    2youtube194,200,0006.66
    3amazon103,300,0004.58
    4gmail92,030,0005.74
    5google84,600,0004.44
    6ebay58,620,0004.78
    7yahoo56,690,0008.45
    8weather53,690,0005.36
    9craigslist51,700,0004.48
    10yahoo mail50,500,0006.58
    11google maps41,390,0003.86
    12netflix38,740,0003.47
    13walmart38,720,0002.74
    14google translate37,650,0005.42
    15google docs29,500,0005.22
    16news27,720,0009.44
    17translate26,330,0005.35
    18home depot25,030,0002.68
    19cnn24,560,0007.28
    20hotmail23,970,0006.21
    21facebook login23,660,0006.06
    22fox news22,990,0008.63
    23google drive22,190,0004.23
    24calculator21,950,0004.79
    25maps20,680,0003.35
    26msn20,150,00012.56
    27usps tracking19,940,0003.42
    28google classroom18,220,0004.89
    29lowes17,990,0002.63
    30paypal17,500,0002.55
    31target17,000,0002.28
    32instagram16,660,0002.49
    33bank of america16,530,0004.23
    34espn16,490,0006.06
    35aol mail16,100,00010.68
    36wells fargo15,630,0004.28
    37entertainment15,150,0005.31
    38pinterest14,940,0003.05
    39zillow14,860,0002.76
    40twitter14,250,0003.24
    41you tube14,090,0004.85
    42best buy13,960,0002
    43indeed13,780,0003.4
    44speed test13,570,0002.88
    45trump13,230,00010.12
    46roblox12,860,0004.73
    47linkedin12,760,0002.71
    48youtube to mp312,010,0003.69
    49sports11,700,0003.81
    50amazon prime11,370,0002.54
    51aol10,800,00010.66
    52capital one10,670,0003.18
    53chase10,670,0004.11
    54nba10,550,0009.71
    55costco10,380,0002.29
    56ups tracking10,260,0002.5
    57reddit9,970,0003.82
    58pandora9,870,0002.72
    59hulu9,820,0002.31
    60kohls9,810,0002.49
    61traductor9,700,0007.71
    62bing9,630,0005.73
    63american airlines8,930,0002.33
    64finance8,720,00013.63
    65nfl8,710,0005.92
    66usps8,580,0002.17
    67etsy8,500,0002.59
    68pizza hut8,350,0001.95
    69twitch8,160,0003.05
    70airbnb8,140,0002.14
    71fb8,050,00012.18
    72google flights7,880,0004.09
    73macys7,870,0002.62
    74spotify7,860,0001.78
    75dominos7,820,0002.02
    76google scholar7,730,0004.47
    77expedia7,510,0002.4
    78123movies7,420,0003.55
    79wells fargo login7,380,0004.07
    80verizon7,080,0001.98
    81fedex tracking7,040,0002.46
    82you6,860,0002.39
    83facebook log in6,850,0004.86
    84united airlines6,780,0002.07
    85google news6,610,0008.23
    86bed bath and beyond6,560,0001.86
    87discord6,500,0002.29
    88outlook6,380,0002.9
    89walgreens6,320,0001.88
    90credit karma6,240,0002.22
    91restaurants near me6,180,0002.13
    92turbotax6,060,0001.79
    93pof6,010,0009.88
    94gamestop5,980,0002.11
    95mapquest5,950,0002.34
    96southwest5,930,0002.21
    97solitaire5,870,00011.31
    98xfinity5,870,0002.4
    99harbor freight5,850,0002.11
    100thesaurus5,790,0002.39
    Sidenote.
    We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries. Here’s the raw, uncensored list for those that want it. (You’ve been warned!)

    Before we move on to the next list of trending keywords, it’s important to understand the keyword metrics that we display.

    Search volume

    Search volume shows how many times a given keyword is being entered into Google per month. And, because the search demand on many keywords tends to fluctuate from month to month, the number that we give you is an annual average.

    Sidenote.
    here at Ahrefs we calculate search volumes by modeling data from Google Keyword Planner against clickstream data (learn more here). This method has proven to be quite accurate and we keep tweaking our model to achieve even better results.

    Return Rate

    Return Rate shows how often a person will search for that keyword again. It is a relative metric, so RR 3.55 doesn’t mean that people perform the same search 3–4 times a month on average.

    But Return Rate is very useful when comparing two keywords.

    For example, the keyword “spotify” has RR 1.78, which means that people rarely search for that keyword again. (Probably because they were just looking to download this app or learn what it is.)

    On the other hand, “facebook” has RR 11.47, which means that people search for it quite frequently. (Probably because many people don’t have Facebook on their bookmarks bar, and simply Google it each time they want to access it.)

    Learn more about search volume & Return Rate here.

    Top 100 NEW Google searches in the US (as of May 2019)

    This list is much more interesting because it shows things that people in the US have started to care about all of a sudden.

    #KeywordSearch VolumeKeyword Difficulty
    1cadesha bishop6,50010
    2projared sub count5,4003
    32019 lok sabha election results5,10062
    4all in the family remake cast4,70018
    5pga championship leaderboard 20194,40059
    6riley crossman3,8003
    7stem school shooting3,40015
    8who won the kentucky derby 20193,20020
    9maya mckinney3,00024
    10pappy van poodle2,9003
    11logic homicide2,80017
    12valerie cincinelli2,70019
    13homicide logic2,30020
    14nightmare halsey2,2005
    15ohio abortion law details2,10059
    16why was maximum security disqualified2,10013
    172019 european parliament election results2,00068
    18outbreak perfected catalyst2,0004
    19ghost recon breakpoint release date1,80017
    20halsey nightmare lyrics1,8006
    21mr ratburn and the special someone1,60015
    22wow classic stress test1,6006
    232019 kentucky derby results1,50017
    24nxt takeover 251,5006
    25wikileaks or whatever1,50039
    26code vein network test1,4006
    27ghost recon breakpoint beta1,4003
    28ohio birth control ban1,40022
    29cruise ship measles1,30044
    30fallen transponder1,3004
    31mount everest deaths 20191,30025
    32which supermodel was nicknamed “the body”?1,3001
    33zevo bug killer1,3000
    34darion vence1,2004
    35molecules of freedom1,20055
    36new york and new jersey fought their way to the supreme court over ownership of which landmark?1,2006
    37what time is the preakness 20191,2006
    38who created the american tradition of mother’s day?1,20042
    39yuyuyunochan1,2000
    40alabama abortion law details1,10073
    41alex whipple1,1002
    42ghost recon breakpoint trailer1,1002
    43lute bot1,1007
    44ncaa softball super regionals 20191,10016
    45oneplus 7 pro verizon1,10036
    46predator hunting grounds1,10022
    47what/if netflix review1,10022
    48who was marvel’s first superhero?1,10022
    49yuumi win rate1,1002
    50elle weissman1,00010
    51emily ratajkowski met gala 20191,0005
    52national hamburger day 2019 deals1,00011
    53neo tilted1,00012
    54new amsterdam season 1 episode 221,0004
    55nioh 2 alpha1,00011
    56warframe disruption1,0000
    57which asian religion believes in reincarnation1,00016
    58which was a real “star wars” based breakfast cereal sold in the 1980s?1,0001
    59yuumi winrate1,0002
    60alex rodriguez toilet picture9005
    61harry styles met gala 201990010
    62one punch man season 2 episode 7 release date9000
    63ropalolyst9000
    64starbucks in game of thrones90048
    65unsainted9002
    66velkhana9000
    67water type pokemon carried in a backpack9002
    68what fad item was invented by gary dahl in 1975?9003
    69what is the only u.s. sports team owned by its fans?90019
    70whatsapp hacked today90046
    71wikileaksorwhatever9000
    72103rd running of the indianapolis 500 presented by gainbridge, may 2680010
    73bart starr died80031
    74belle delphine sonic8005
    75cardi b met gala 201980013
    76cve-2019–070880046
    77find jonesy near the rooftops8002
    78fortbyte 1780010
    79fortbyte 728002
    80games of thrones season 8 finale80061
    81indy 500 winner 201980028
    82jennifer michelle lorber8003
    83kaylie juga8002
    84kit harrington rehab80031
    85new magic wand lyrics8000
    86prcedo8000
    87snakey bus80015
    88watch game of thrones season 8 episode 680034
    89wow 15th anniversary collector’s edition8005
    902019 kentucky derby winner70015
    91best memorial day sales 201970038
    92chicago fire season 7 episode 227001
    93how does the population of europe compare to that of northern africa?70052
    94janelle monae and lupita7006
    95live sub count james charles70012
    96mr. ratburn and the special someone70015
    97new coke 201970034
    98nhl finals schedule 201970031
    99redmi k20 pro70025
    100arod picture6009

    What’s interesting, is that some of these new keywords had a big spike in search demand and then faded to nothing quite fast. While others seem to have a continuous search demand, that shows no signs of fading.

    oneplus 7 pro verizon” vs “whatsapp hacked today” are two great examples:

    google trends

    I didn’t include Return Rate this time, because the vast majority of these Google searches were very close to 1.

    But I included Keyword Difficulty metric, which is quite low for almost all keywords in the list (since they’re brand new).

    Keyword Difficulty

    Keyword Difficulty score shows how hard it would be to rank in top 10 search results for a given keyword (learn more here). It is based on the size and quality of the pages that already rank there.

    Given that KD scores for most of these keywords are so low, I wonder if this very article will rank for some of them?

    And that’s it for the US.

    Let’s look at what bothered people around the world.

    Top NEW Google searches around the World (as of May 2019)

    I know Ahrefs has a ton of customers from all around the world, and hopefully, everyone will find a fun keyword from their country on this list.

    #KeywordSearch VolumeCountry
    1europawahl — wahlhilfe78,000de
    22019 vidhan sabha election results65,000in
    3minarni soedarjanto59,000id
    4lucy wills49,000ca
    5eleccion ue cómo votar48,000es
    6australia federal elections ’1943,000au
    7juntos e shallow now40,000br
    8election result #india37,000in
    9willem einthoven36,000ar
    10wahlergebnisse europawahl 201935,000de
    11georgios papanikolaou34,000ar
    12omar khayyam29,000ar
    13wybory do ue jak głosować29,000pl
    14amethi election result 201928,000in
    15game of thrones 8 sezon 4 bolum izle27,000tr
    16ตรวจหวย 2 พฤษภาคม 256226,000th
    17shallow now significado25,000br
    18live election results 201924,000in
    19eciresults.nic.in 201923,000in
    20ตรวจหวย 16 พฤษภาคม 256222,000th
    21game of thrones 8 sezon 5 bolum izle21,000tr
    22نتائج السادس الابتدائي 201920,000iq
    23risultati elezioni europee #italia17,000it
    24election commission of india results 201916,000in
    25cantineoqueteveo.news15,000es
    26eu‐wahlergebnisse #deutschland14,000de
    28lucy wills13,000il
    29willem einthoven13,000cl
    30hsc result 2019 maharashtra13,000in
    31cum se votează la alegerile ue13,000ro
    32impots.gouv.fr 2019 date limite13,000fr
    33georgios papanikolaou12,000il
    34lucy wills12,000gr
    35como votar na eleição da ue11,000pt
    36omar khayyam11,000cl
    37eşkiya dünyaya hükümdar olmaz 139 bölüm izle11,000tr
    38eurovolby jak volit #česká republika11,000cz
    39lucy wills11,000se
    40инаугурация владимира зеленского10,000ua
    41ecrin bebek bulundumu10,000tr
    42georgios papanikolaou10,000se
    43ευρωεκλογές τρόπος ψηφοφορίας10,000gr
    44ecrin son dakika10,000tr
    45día del trabajo 201910,000cl
    462019 european parliament election results10,000gb
    47eu valet — hur röstar man10,000se
    48tulu bacı9,700tr
    49ตรวจหวย 1 พฤษภาคม 25629,700th
    50gabriel diniz morto9,700br
    51georgios papanikolaou9,700at
    52bayram ne zaman başlıyor 20199,300tr
    53georgios papanikolaou9,200ch
    54สมัครสอบท้องถิ่นปี629,100th
    55maharesult.nic.in 2019 hsc result8,700in
    56puthiya thalaimurai live seithigal8,600in
    57día del trabajo 20198,400ve
    58voting id requirements #india8,400in
    59sahur vakti 20198,300tr
    60europawahl — wahlhilfe8,300at
    61comment voter aux élections européennes #belgique8,200be
    62barque de khéops8,200dz
    63willem einthoven8,100at
    64results. eci. gov. in8,000in
    65khufu ship7,800ae
    66سفينة خوفو7,800iq
    67hercai 11 bölüm izle7,700tr
    68european election results 20197,600gb
    69wahlomat 1919 europawahl 20197,500de
    70larem+modem7,500fr
    71résultats des élections européennes #france7,500fr
    72eu‐valget sådan stemmer du7,400dk
    73eu választás hogyan kell szavazni7,300hu
    74eşkiya dünyaya hükümdar olmaz 137 bölüm izle7,300tr
    75jcb ki khudai7,200in
    76redmi note 7s7,100in
    77bà tân vlog7,100vn
    78velorio gabriel diniz7,000br
    79fullhdfilmizle com6,800tr
    80game of thrones 8. sezon 5. bölüm izle6,700tr
    81demo 22 mei 20196,600id
    82böhmermann countdown6,600at
    83cadesha bishop6,500us
    84epfo requirements 20196,500in
    85chernobyl dizisi6,500tr
    86mahresult.nic.in 2019 hsc result6,500in
    87mpbse.nic.in result 20196,500in
    88acidente gabriel diniz6,400br
    89cbsc result.nic.in 20196,400in
    90egybest26,200eg
    91result of elections 20196,100in
    92elezioni europee come votare #italia6,100it
    93redmi k206,100in
    94corpo gabriel diniz6,100br
    95ремонт техники рядом6,000ru
    96lucy wills6,000ie
    97vatan bilgisayar zeki5,900tr
    98morre gabriel diniz5,900br
    99europese verkiezingen — hoe kan je stemmen #belgië5,900be
    100iec results 20195,900za

    It looks like queries related to the European Parliament elections dominate this list.

    Top NEW Google searches in YOUR niche (as of May 2019)

    Did you know that you can use the “newly discovered” feature in Keywords Explorer to find search queries (containing any “seed” keyword) that were recently added to our database?

    Keywords Explorer > enter a seed keyword > Newly discovered

    You can do some seriously cool stuff with this!

    For example, imagine that you run a movie reviews website.

    You could enter “Netflix” as your seed keyword and find all the newly‐discovered Netflix‐related terms that we discovered in the last month.

    newly discovered may

    It looks like Netflix’s What/If is especially popular right now.

    Sidenote.
    We use clickstream data to discover new search queries, so some long‐tail keywords may come in a little delayed.

    Seriously, this is a potential goldmine of keyword opportunities. So please do play around with it and see what you can find. 🙂

    Free mini‐tool is coming soon… we (still) promise!

    Back when the original version of this article was first published (April 2017), I mentioned that we were working on a mini‐tool that would be updated with fresh data from all countries… every month.

    I’m quite embarrassed to admit it, but we still haven’t had a chance to finish making this.

    (In all honesty, we got carried away with the brand new Rank Tracker and Site Audit tools.)

    But it is ~80% complete—here’s a preview:

    top google searches tool new

    We’re hoping to have this ready for you soon!

    Stay tuned! 🙂

    Shows how many different websites are linking to this piece of content. As a general rule, the more websites link to you, the higher you rank in Google.

    Shows estimated monthly search traffic to this article according to Ahrefs data. The actual search traffic (as reported in Google Analytics) is usually 3-5 times bigger.



    Article stats

    • Referring domains 130
    • Organic traffic 13484
    Data from Content Explorer tool.