Ahrefs Web Analytics

Simple Google Analytics Alternative

A better way to track website traffic: focused insights, GDPR-friendly, cookie-free, and lightning-fast.

Hello marketer 👋

Ahrefs’ Web Analytics provides website owners with a simple and free solution to track and report their website’s traffic. No cookies. No personal data collected. Just the metrics you need.

A simple, privacy-first Google Analytics alternative

Zero complexity
Get essential traffic reports, like your top pages, audience countries, and devices used.
Privacy-friendly
No cookies, no personal data. Just clear, privacy-friendly insights limited to a single device, a single website, and a single day.
1 million free events /month/website
Real-time metrics
Instantly see website visitors within 1 minute of an event.
Ahrefs integration [coming soon]
Cross-reference visits with Ahrefs to uncover deeper SEO and traffic insights.

Essential metrics on a clean dashboard. Focus on just the right amount of metrics to make informed business decisions

Track multiple top-level metrics like total views, unique visitors, bounce rate, and time on page.

See where your visitors are coming from and the pages driving the most organic traffic.

Slide and dice traffic by geo-location and see which devices to optimize for.

Historical performance graph

Track multiple top-level metrics like total views, unique visitors, bounce rate, and time on page.

Top sources and pages

See where your visitors are coming from and the pages driving the most organic traffic.

Top traffic locations and devices

Slide and dice traffic by geo-location and see which devices to optimize for.

Set up Ahrefs Web Analytics in seconds

Get your dashboard populated right away with valuable insights about your website’s traffic.

Step #1

Install snippet
Copy and paste a lightweight JavaScript snippet into your site.

Step #2

Re-check installation
Verify if the snippet is installed correctly and working.

Step #3

See traffic analytics in real-time
Watch your traffic and visitor behavior data get updated instantly.

Closing the loopholes in Google Analytics

Google Analytics is a must-have tool for any website owner. But its complexity can often get in the way of its usefulness. Here’s how Ahrefs’ Web Analytics bridges the gap.

Own your data
We’ll never share, nor sell your data—ever. Here’s how we handle and protect your information.
Real-time metrics
Google Analytics delays visitor data by 24-48 hours. Ahrefs Web Analytics shows events within 1 minute, keeping you instantly informed about real-time visitors.
Ethical by design
We prioritize privacy, helping your website align with GDPR standards and avoid collecting unnecessary data.
Lightweight script
Google Tag Manager weighs ≈98kb and can grow with updates. Our script stays under 2kb, ensuring your site remains fast and efficient.

Unlock millions of Web Analytics events. Upgrade your project to the Pro and Max project-boost add-ons.

Basic (FREE/unlimited sites):

1M events/month/site

Pro ($20/month/project):

10M events/month/site

Max ($200/month/project):

100M events/month/site

Get instant website traffic insights, without the noise.

Start for free

Questions? We have answers

How do I sign up for Ahrefs Web Analytics?
Sign up for our free Ahrefs Webmaster Tools account. Web Analytics is one of the free tools included, along Site Explorer and Site Audit.
How do I get the Pro/Max Web Analytics for my website?
You can upgrade your projects in Ahrefs with "Project Boosts". Simply click the "Basic" icon on your project in the Ahrefs Dashboard to explore upgrade options.
How do I cancel Ahrefs Web Analytics?
Just downgrade your "project boost" add-on.

Can I pay annually?
Not at the moment, unfortunately.
Have more questions?
Email [email protected] or contact our support team via online chat.

Have other questions?

If you have more questions,
contact us so we can help.