This privacy policy applies with regard to the processing of personal data by Ahrefs Pte Ltd (“Ahrefs”) (UEN No. 201227417H) 16 Raffles Quay #33-03 Hong Leong Building Singapore 048581 in connection with the provision of all Ahrefs websites (currently ahrefs.com), including the services provided via these websites.
VeraSafe Ireland Ltd.
Unit 3D North Point House North Point Business Park
New Mallow Road
Cork T23AT2P
Ireland
The following data regarding the use of and the interactions with our services and your communications with us is automatically collected when you use our website and services:
information about the browser (type and version used, language)
the Internet service provider
the IP address
date and time of access request
time zone
access status/HTTP status code
the data volume transferred
websites from which you arrive at our website
websites accessed by you through our website
type of device and operating system
Universally unique identifier (UUID)
We collect personal data when you voluntarily provide it to us. Such personal data includes:
Registration, subscription and data relating to your contractual relationship with us
type of registration (data owner, data provider, data user)
company information (Legal Entity Identifier (LEI), company name)
user details (name, email address, telephone number, password)
transaction information (name, address, payment method)
Where you contact us via email or social media (your email address, social media account ID, profile photo)
The content of any messages you send to us, including any prompt or input which you may send to us in using our website including the tools provided on our website.
Answers to questions we ask you (for example when we provide customer support).
If you choose not to provide us with such personal data, you may not be able to enter into a contractual relationship with us and the provision of services by us may be delayed or impossible.
We use cookies, web beacons and similar technologies to collect the following usage- and device-related personal data when you access our website and use our services from the devices used for this purpose:
websites/webpages visited, access time, frequency and duration of visits, links clicked, interaction with advertisements
user segment or category
IP address, model or device type, operating system and version, browser type and settings
identifiers (device ID, advertisement ID, individual device token)
cookie-related data (e.g. cookie ID)
Further information on our use of cookies and similar technologies is provided in Section 5 of this Privacy Policy.
We set out below a description of the purposes for which we process personal data:
Registration for our services, conclusion and execution of a contract with you, creation of user account(s), authentication, and account settings customization.
Delivery of our Webmaster Tools, AI Writing Tools, and related services, including performance tracking and reporting, employing hosting and backend infrastructure for the operation of the website, blocking spam, and employing the use of user database management.
Handling queries, complaints, and other customer service interactions.
Measures to prevent fraud, unauthorised access, and to ensure security.
Participation in investigations and proceedings (including judicial proceedings) conducted by public authorities or governmental authorities, in particular, for the purpose of detecting, investigating and prosecuting illegal acts.
For marketing, commercial or advertising communications through email (newsletter). Such communications may be personalised based on data collected automatically or provided voluntarily to us.
We use prompts and input which you may enter in our AI Writing Tools to train and improve our AI model. This includes any personal data which you may include in such prompts or input.
Your personal data is only processed if the legal requirements laid down by relevant legislation are met. The legal basis which we rely on to process your personal data include:
The conclusion and execution of a contract to which you are party in relation to the registration for our services and to provide the client subscription contract upon registration.
Fulfilment of a legal obligation to which the controllers may be subject within the context of the purposes of their activities.
Where processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.
Your consent, including in respect of marketing communications.
Any access to personal data is restricted to those persons who need to know in order to perform their professional duties.
We may transfer your personal data to the following recipients and categories of recipients:
Affiliated or unaffiliated private bodies other than us.
Certain third parties, whether affiliated or unaffiliated, may receive your personal data to process such data on behalf of us under appropriate instructions as necessary for the respective processing purposes, including IT and other administrative services (e.g., billing services, hosting and/or maintenance of IT systems). The data processors will be subject to contractual obligations to implement appropriate technical and organizational security measures to safeguard the personal data, and to process the personal data only as instructed.
That are public bodies as required or permitted by applicable law.
Unless otherwise required by law (e.g., statutory retention obligations), we store personal data only as long as it is necessary to serve the purpose for which that personal data was collected. When retention of personal data is no longer necessary for legal (e.g., under tax or trade law) or business purposes, it is deleted from our systems or anonymized.
Your personal data may be transferred to other countries. Some of the recipient countries may be outside of the European Union/European Economic Area and may provide a different level of protection compared to the laws in your jurisdiction and with regard to which an adequacy decision by the European Commission does not exist. The countries which provide an adequate level of data protection from a European data protection law perspective include Andorra, Argentina, Canada, Faeroe Islands, Guernsey, the State of Israel, Isle of Man, Japan, Jersey, New Zealand, Republic of Korea, Switzerland, United Kingdom, the Eastern Republic of Uruguay and the United States (commercial organisations participating in the EU-US Data Privacy Framework). With regard to data transfers to recipients outside of the European Union/European Economic Area and outside the aforementioned countries we provide appropriate safeguards, in particular, by way of entering into data transfer agreements adopted by the European Commission (e.g. Standard Contractual Clauses (2021/914/EU)) with the recipients or taking other measures to provide an adequate level of data protection, where this is required under applicable law. We will provide you with a copy of the respective measure we have taken upon request (for contact details see II. above).
Under applicable data protection law you may be entitled to the following rights (though these rights may be restricted by applicable law):
You may also have the right to withdraw your consent at any time (the withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal) and to make a complaint to a data protection supervisory authority.
To exercise your rights, please contact us using the contact details provided under Section 2 of this Privacy Policy. We may request additional information from you to verify your identity and complete your request.
We provide the following notice at collection to California resident website visitors. See our California Consumer Privacy Act.
Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name or other similar identifiers.
Any information that identifies, relates to, describes, or is capable of being associated with, a particular individual, including, but not limited to, his or her name, address, telephone number, credit card number, debit card number, or any other financial information, but excluding publicly available information that is lawfully made available to the general public from federal, state, or local government records.
Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an internet website application, or advertisement.
Geolocation data.
Audio, electronic, visual, thermal, olfactory, or similar information.
A consumer's account log-in in combination with any required security or access code, password, or credentials allowing access to an account.
We use non-sensitive personal information about our website visitors as reasonably necessary and proportionate as described in Section IV above. We use sensitive personal information for the provision of our services and not for the purpose of inferring characteristics about a consumer. We do not "sell" or "share" personal information, as defined under the CCPA.
In general, with respect to each category of personal and sensitive personal information about website visitors, we retain each category as noted in Section VI above.
We may change this Privacy Policy from time to time. We encourage you to check this page for any changes. You can tell when Privacy Policy was last updated by looking at the date at the top of this page.