As Ahrefs continues to experience strong growth, particularly in the French market, we are seeking a dynamic and hands-on Regional Head of Marketing to lead our marketing efforts in this strategic region. Reporting directly to the Head of International Marketing. This is a brand new role that will be a key part of our passionate and talented global marketing team.
Responsibilities
- Serve as the driving force behind Ahrefs' marketing efforts in the French market, taking a hands-on approach to all aspects of the marketing mix
- Develop and execute common sense marketing strategies to drive brand awareness, lead generation, and customer acquisition
- Directly manage the creation and localisation of content, including blog posts, social media updates, email campaigns, and other digital assets
- Manage all French related marketing activities including content creation, events, partnerships, and public relations.
- Lead efforts in educating the French market in SEO best practices, placing Ahrefs front and center.
- Organise and participate in key marketing events, such as networking events, conferences, and customer meetups, to build relationships and generate leads
- Analyse market trends, competitor activities, and customer insights to identify opportunities and continuously optimize marketing initiatives
- Build out and manage a small, agile marketing team, providing mentorship and guidance to ensure efficient and effective execution
- Report on market performance to senior leadership
Requirements
- 3+ years of experience in marketing leadership roles, preferably in the technology or SaaS industry
- Good knowledge in using Ahrefs product and understanding of its application in the French market.
- Proven track record of developing and executing successful marketing strategies in the French market
- Excellent content creation and digital marketing skills, with the ability to produce high-quality assets
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams
- Fluency in French and English, both written and verbal
#LI-Remote
Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!
我们是谁
我们是 Ahrefs，这家公司构建了出色的 SEO 工具并创建了深入的教育材料，以帮助全球数十万数字营销专业人士在工作中取得成功。
Our marketing team is small for a company our size, so you’ll be well-placed to make sizable contributions to the company’s success instead of being a small cog in a giant machine where your work hardly ever gets noticed.
我们最看重能够独立解决问题、进行自己研究并喜欢进行疯狂实验的营销人员。
我们的座右铭是先做，然后做对，然后做得更好
