FairPrice is your one-stop destination for all grocery shopping needs in Singapore, offering a wide selection of quality products at competitive prices. Explore an extensive range of fresh fruits, vegetables, meats, and everyday essentials, all conveniently available online. Enjoy the convenience of home delivery or click-and-collect options to make your shopping experience seamless and efficient. Whether you're planning a family meal, stocking up on household supplies, or searching for special deals, FairPrice ensures that you find everything you need under one roof. Join our community of satisfied shoppers and experience the value and quality that FairPrice brings to your everyday life.
Rank by traffic
In July 2025, fairprice.com.sg saw a decrease in search traffic, reaching 456K visits, which is a decrease of 20K visits compared to the previous month. The traffic value decreased to 82K, a reduction of 2.3K.
For fairprice.com.sg, Singapore dominates traffic with 428K visits, a decrease of 20K from the previous month, making up 93.7% of the total traffic.
Location | Traffic | Share | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 428K | −20K | 93.7% | |||||||
| 8.1K | −487 | 1.7% | |||||||
| 4.1K | −263 | 0.8% | |||||||
| 4.1K | +1.1K | 0.8% | |||||||
| 2.5K | −288 | 0.5% | |||||||
fairprice.com.sg ranks #1 for "ntuc" in Singapore and receives 54K monthly visits from this keyword alone, a decrease of 2.3K from the previous month.
Keyword | Volume | Traffic | Position | ||||||
|---|---|---|---|---|---|---|---|---|---|
| ntuc | 83K | −3.0K | 54K | −2.3K | 1 | ||||
| fairprice | 43K | −1.0K | 39K | −740 | 1 | ||||
| ntuc online | 13K | 12K | +4.6K | 1 | |||||
| ntuc fairprice | 18K | −1.0K | 11K | −4.9K | 1 | ||||
| fairprice online | 3.4K | −400 | 3.4K | −310 | 1 | ||||
coldstorage.com.sg, watsons.com.sg and lazada.sg rank in the top 10 organic search results for the same keywords that fairprice.com.sg gets the most traffic from. Discover more competitors of fairprice.com.sg.
Website | Traffic | Pages | |||||||
|---|---|---|---|---|---|---|---|---|---|
| coldstorage.com.sg | 66K | 7.2K | |||||||
| watsons.com.sg | 266K | 10K | |||||||
| lazada.sg | 690K | 193K | |||||||
| venusbeauty.com.sg | 27K | 3.0K | |||||||
| directwholesale.com.sg | 2.3K | 1.4K | |||||||
As of July 2025, fairprice.com.sg's Domain Rating is 72. fairprice.com.sg is linked by 7.6K websites, indicating an increase of 45 referring sites from the previous month.
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