The competitive research tool you were looking for

Ahrefs' Site Explorer combines three powerful SEO tools in one interface:

• Organic traffic research - See what keywords your competitors are ranking for and which pages bring the most traffic from search.

• Backlink checker - See which website are linking to your competitors and gauge the quality of their backlink profile.

• Paid traffic research - Learn whether your competitors are doing paid search advertising and where they funnel their paid traffic.

Research Organic Traffic

Want to see what keywords your competitors are ranking for in search and how much traffic it brings them?

Just enter their websites in Site Explorer and browse the “Organic search” section of the reports.

Ahrefs monitors over 130 Million keywords in the US alone (+ over 100 other countries), so we have enough coverage to paint a pretty accurate picture of websites’ organic search traffic.

Research Backlinks

Are you looking to dissect the backlink profile of a certain website?

Just put it into Site Explorer and navigate to the “Backlink profile” section of the reports.

Ahrefs has the fastest backlink crawler in the industry and boasts the world's biggest index of live backlinks (over 15 trillion links), which makes Site Explorer the best tool for backlink research.

Research paid keywords

Do you want to know if your competitors are buying any search ads and what keywords they’re bidding on? Navigate to the “Paid Search” section of the reports to get all the juicy details.

Research pages

The section of the reports called “Pages” allows you to quickly find out which pages on a target website have the most backlinks and social shares.